/* Waterwheel Site 2.0 design system */

:root{--navy:#13306E;--royal:#1E5BD6;--sky:#3AA8E4;--teal:#1E9FA1;--cyan:#DDF5F8;--berry:#B3226A;--ink:#2A2E35;--muted:#5A6270;--paper:#FBFAF6;
--hand:"Architects Daughter","Comic Sans MS",cursive;--head:"Playfair Display",Georgia,"Times New Roman",serif;--body:"Source Sans 3","Source Sans Pro","Helvetica Neue",Arial,sans-serif;--ui:"Source Sans 3","Source Sans Pro","Helvetica Neue",Arial,sans-serif;
--grain:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='240' height='240'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 .35 0 0 0 0 .32 0 0 0 0 .25 0 0 0 .07 0'/%3E%3C/filter%3E%3Crect width='240' height='240' filter='url(%23n)'/%3E%3C/svg%3E");
box-sizing:border-box;padding-top:env(safe-area-inset-top,0px);padding-bottom:env(safe-area-inset-bottom,0px)}
*,*::before,*::after{box-sizing:inherit}
body{margin:0;color:var(--ink);font-family:var(--body);font-size:18.5px;line-height:1.62;background:#fff}
.graph{background-color:#fff;background-image:linear-gradient(rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(rgba(58,168,228,.06) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.06) 1px,transparent 1px);background-size:120px 120px,120px 120px,24px 24px,24px 24px}
img{max-width:100%;display:block}
a{color:var(--royal)}
a:focus-visible,button:focus-visible{outline:3px solid var(--sky);outline-offset:3px}
.wrap{max-width:1160px;margin:0 auto;padding:0 28px}
h1,h2,h3{font-family:var(--head);color:var(--navy);margin:0;line-height:1.08;letter-spacing:-.02em}
.note{font-family:var(--hand);font-size:1.15rem;line-height:1.3}
.btn{display:inline-block;font-family:var(--ui);font-weight:800;background:var(--navy);color:#fff;text-decoration:none;padding:16px 28px;border-radius:4px;box-shadow:4px 4px 0 var(--sky);border:0;font-size:1rem;cursor:pointer}
.btn:hover{box-shadow:6px 6px 0 var(--sky);transform:translate(-1px,-1px)}
@media(prefers-reduced-motion:no-preference){.btn{transition:transform .15s,box-shadow .15s}}
.sec-head{border-bottom:3px solid var(--navy);padding-bottom:16px;margin-bottom:48px;display:flex;align-items:baseline;justify-content:space-between;gap:16px;flex-wrap:wrap}
.sec-head h2{font-size:clamp(2rem,4.4vw,3.2rem);font-weight:900}


/* top + hero on a torn sheet */
.sheet{background:#EAF6FB;position:relative;padding-bottom:40px;overflow-x:clip}
.sheet .tear{position:absolute;left:0;right:0;bottom:-1px;height:46px;display:block;width:100%}
.top{display:flex;align-items:center;justify-content:space-between;padding:22px 0}
.top img{width:84px}
.top nav{display:flex;gap:28px;align-items:center;font-family:var(--ui);font-weight:600;font-size:.95rem}
.top nav a{color:var(--navy);text-decoration:none}
.top nav .chat{font-family:var(--hand);font-size:1.25rem;font-weight:400;color:var(--berry);position:relative;padding:6px 12px}
.top nav .chat svg{position:absolute;inset:-6px -10px;width:calc(100% + 20px);height:calc(100% + 12px);overflow:visible}
@media(max-width:820px){.top nav a:not(.chat){display:none}}
.hero{display:grid;grid-template-columns:1.2fr 1fr;gap:48px;align-items:center;padding:48px 0 96px}
.hero .eyebrow{font-family:var(--hand);font-size:1.35rem;color:var(--royal);margin:0 0 14px}
.hero h1{font-size:clamp(2.4rem,4.4vw,3.7rem);font-weight:900;line-height:1.04}
.hero .lede{font-size:1.15rem;max-width:42ch;margin:24px 0 0;line-height:1.65}
.hero .go{display:flex;gap:22px;align-items:center;flex-wrap:wrap;margin-top:32px}
.hero .alt{font-family:var(--hand);font-size:1.2rem;color:var(--navy)}
.hero-art{position:relative;height:480px}
.hero-art .mark{position:absolute;left:50%;top:50%;width:74%;max-width:440px;transform:translate(-50%,-50%);z-index:2}
.hero-art .lab{position:absolute;font-family:var(--hand);font-size:1.1rem;color:var(--muted);z-index:3}
.hero-art .lab.in{left:0;bottom:6px}.hero-art .lab.out{right:0;bottom:6px}
.flow img{mix-blend-mode:multiply;position:absolute;left:50%;top:50%;width:var(--w);height:auto;margin:calc(var(--w) / -2) 0 0 calc(var(--w) / -2);opacity:0;will-change:transform,opacity}
.flow.in img{animation:pullin var(--d) cubic-bezier(.4,0,.6,1) infinite;animation-delay:var(--t)}
.flow.out img{animation:pushout var(--d) cubic-bezier(.2,.6,.3,1) infinite;animation-delay:var(--t)}
@keyframes pullin{0%{transform:translate(var(--x),var(--y)) rotate(var(--r)) scale(1);opacity:0}15%{opacity:1}75%{opacity:1}100%{transform:translate(0,0) scale(.2);opacity:0}}
@keyframes pushout{0%{transform:translate(0,0) scale(.2);opacity:0}20%{opacity:1}80%{opacity:1}100%{transform:translate(var(--x),var(--y)) rotate(var(--r)) scale(1);opacity:0}}
@media(prefers-reduced-motion:reduce){.flow img{animation:none!important;opacity:.95;transform:translate(var(--x),var(--y)) rotate(var(--r))}}
@media(max-width:900px){.hero{grid-template-columns:1fr}.hero-art{height:380px}}

/* logos: scrolling bar */
.trusted{padding:56px 0 64px;text-align:center;background:#fff}
.trusted p{font-family:var(--ui);font-weight:700;color:var(--navy);font-size:.95rem;margin:0 0 28px}
.marquee{overflow:hidden;-webkit-mask:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);mask:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.track{display:flex;gap:64px;align-items:center;width:max-content;animation:slide 45s linear infinite}
.marquee:hover .track{animation-play-state:paused}
.track img{height:52px;max-width:150px;width:auto;object-fit:contain;flex:none}
@keyframes slide{to{transform:translateX(-50%)}}
@media(prefers-reduced-motion:reduce){.track{animation:none;flex-wrap:wrap;justify-content:center;width:auto;gap:28px 44px}.track img.dup{display:none}}

/* the idea */
.idea{padding:96px 0}
.idea .grid{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.idea .kick,.do .kick,.whofor .kick,.ways3 .kick{font-family:var(--hand);color:var(--berry);font-size:1.2rem;margin:0 0 10px}
.idea h2{font-size:clamp(2.2rem,4.6vw,3.4rem);font-weight:900;margin-bottom:22px}
.idea p{font-size:1.12rem;line-height:1.7;margin:0 0 16px;max-width:52ch}
.idea .slot{aspect-ratio:4/3;border:2px dashed var(--sky);border-radius:8px;background:rgba(255,255,255,.75);display:grid;place-items:center;text-align:center;padding:24px}
.idea .slot span{font-family:var(--hand);color:var(--navy);font-size:1.3rem}
.idea .slot small{display:block;font-family:var(--ui);font-size:.8rem;color:var(--muted);margin-top:6px}
@media(max-width:860px){.idea .grid{grid-template-columns:1fr}}

/* what we do: create, distribute, capture */
.do{background:var(--navy);color:#DCE6F6;padding:96px 0;position:relative}
.do h2{color:#fff;font-size:clamp(2.2rem,4.6vw,3.4rem);font-weight:900;margin:0}
.unused-verbs{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;font-size:clamp(2.2rem,4.6vw,4.2rem);font-weight:900;line-height:1;letter-spacing:-.03em;margin:0}
.do h2.verbs span:nth-child(1){color:#6CC8E4}.do h2.verbs span:nth-child(2){color:#7FB2F0}.do h2.verbs span:nth-child(3){color:#fff}
.do .sub{font-size:1.15rem;color:#C9D6EE;max-width:60ch;margin:22px 0 0}
@media(max-width:900px){.do h2{color:#fff;font-size:clamp(2.2rem,4.6vw,3.4rem);font-weight:900;margin:0}
.unused-verbs{grid-template-columns:1fr;gap:4px}}
.do .kick{color:#9FD4F5}
.do .cols{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;margin-top:44px}
.stage{background:#fff;color:var(--ink);border-radius:8px;padding:44px 28px 26px;position:relative;display:flex;flex-direction:column}
.stage .tag{position:absolute;top:-22px;left:24px;font-family:var(--ui);font-weight:900;color:#fff;padding:10px 22px;border-radius:6px;font-size:clamp(1.2rem,2vw,1.6rem);letter-spacing:.03em;box-shadow:0 8px 18px rgba(0,0,0,.18)}
.stage:nth-child(1) .tag{background:#4DB6D6}.stage:nth-child(2) .tag{background:#3B87D6}.stage:nth-child(3) .tag{background:var(--royal)}
.stage img{width:120px;height:110px;object-fit:contain;margin:6px 0 10px}
.stage h3{font-size:1.25rem;font-weight:800;margin-bottom:8px}
.stage p{margin:0 0 16px;color:var(--muted);font-size:1rem}
.stage ul{list-style:none;margin:auto 0 0;padding:14px 0 0;border-top:1px dashed #C8D3E3}
.stage li{margin:0 0 6px}
.stage li a{font-family:var(--hand);font-size:1.12rem;color:var(--royal);text-decoration:none}
.stage li a:hover{text-decoration:underline}
.do .own{font-family:var(--hand);color:#9FD4F5;font-size:1.25rem;margin:40px 0 0;text-align:center}
@media(max-width:900px){.do .cols{grid-template-columns:1fr;gap:40px}}

/* who it's for */
.whofor{padding:96px 0}
.whofor h2{font-size:clamp(2.2rem,4.6vw,3.4rem);font-weight:900;margin-bottom:40px}
.feature-ind{display:grid;grid-template-columns:300px 1fr;gap:44px;align-items:center;background:#EAF6FB;border-radius:8px;padding:36px 44px;text-decoration:none;color:inherit;border-left:8px solid var(--teal)}
.feature-ind img{width:100%}
.feature-ind h3{font-size:clamp(1.6rem,3vw,2.2rem);font-weight:900;margin-bottom:10px}
.feature-ind p{margin:0 0 14px;font-size:1.08rem;max-width:58ch}
.feature-ind .go2,.ind .go2{font-family:var(--hand);font-size:1.15rem;color:var(--royal)}
.inds{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:24px}
.ind{display:grid;grid-template-columns:96px 1fr;gap:18px;align-items:start;background:#fff;border-radius:8px;padding:24px;text-decoration:none;color:inherit;border-top:5px solid var(--c);box-shadow:0 1px 0 #E3EAF2,0 10px 24px rgba(19,48,110,.06)}
.ind img{width:96px;height:90px;object-fit:contain}
.ind .ph{width:96px;height:90px;border:2px dashed var(--sky);border-radius:8px;display:grid;place-items:center;text-align:center;font-family:var(--hand);font-size:.85rem;color:var(--muted);padding:6px}
.ind h3{font-size:1.15rem;font-weight:800;margin-bottom:6px}
.ind p{margin:0 0 8px;color:var(--muted);font-size:.96rem;line-height:1.5}
.feature-ind:hover h3,.ind:hover h3{color:var(--royal)}
@media(max-width:960px){.inds{grid-template-columns:1fr}.feature-ind{grid-template-columns:1fr;padding:28px}.feature-ind img{max-width:240px}}

/* three ways */
.ways3{padding:0 0 96px}
.ways3 .panel{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;background:#fff;border-radius:8px;padding:48px 56px;box-shadow:0 1px 0 #E3EAF2,0 14px 34px rgba(19,48,110,.07)}
.ways3 img{width:100%;max-width:540px;margin:0 auto}
.ways3 h2{font-size:clamp(1.9rem,3.6vw,2.6rem);font-weight:900;margin-bottom:16px}
.ways3 p{font-size:1.08rem;margin:0 0 14px}
.ways3 .own{font-family:var(--hand);color:var(--royal);font-size:1.2rem;margin-top:18px}
@media(max-width:860px){.ways3 .panel{grid-template-columns:1fr;padding:28px}}

/* numbers: typographic */
.numbers{padding:80px 0;background:var(--teal);margin-bottom:96px}
.numbers .sec-head{border-color:#fff}.numbers .sec-head h2{color:#fff}
.numbers .num{border-color:rgba(255,255,255,.45)}.numbers .num strong{color:#fff}.numbers .num .who{color:#fff}.numbers .num .what{color:#DDF5F2}
.nums{display:grid;grid-template-columns:repeat(4,1fr)}
.num{padding:0 26px;border-left:1px dashed #B9C3D3}
.num:first-child{border-left:0;padding-left:0}
.num strong{display:block;font-family:var(--ui);font-weight:900;font-size:clamp(2.8rem,5.4vw,4.4rem);line-height:1;color:var(--navy);letter-spacing:-.03em}
.num svg{display:block;width:110px;height:16px;margin:10px 0 12px}
.num .who{font-family:var(--hand);font-size:1.15rem;color:var(--berry);display:block}
.num .what{display:block;color:var(--muted);font-size:1rem;margin-top:2px}
@media(max-width:860px){.nums{grid-template-columns:repeat(2,1fr);gap:40px 0}.num:nth-child(3){border-left:0;padding-left:0}}
/* words */
.words{padding:0 0 96px}
.words .layout{display:grid;grid-template-columns:1.15fr 1fr;gap:72px;align-items:center}
.words .big{font-family:var(--body);font-style:italic;font-size:clamp(1.8rem,3.4vw,2.7rem);line-height:1.28;color:var(--navy);margin:0 0 16px}
.words .who{font-family:var(--hand);font-size:1.25rem;color:var(--berry);margin:0}
.words .stack figure{margin:0 0 30px;padding-bottom:26px;border-bottom:1px dashed #B9C3D3}
.words .stack figure:last-child{border-bottom:0}
.words blockquote{margin:0;font-size:1.05rem}
.words figcaption{font-family:var(--hand);color:var(--berry);margin-top:10px;font-size:1.1rem}
.stars{color:#E8A93B;letter-spacing:3px}
@media(max-width:860px){.words .layout{grid-template-columns:1fr}}

/* from the desk: Disney */
.desk{padding:96px 0;margin-bottom:96px}
.desk .grid{display:grid;grid-template-columns:1.05fr 1fr;gap:64px;align-items:center}
.desk .kick{font-family:var(--hand);color:var(--berry);font-size:1.2rem;margin:0 0 8px}
.desk h2{font-size:clamp(2rem,4vw,2.9rem);font-weight:900;margin-bottom:18px}
.desk p{max-width:46ch;font-size:1.08rem}
.desk .stats{display:flex;gap:34px;flex-wrap:wrap;margin:22px 0 26px}
.desk .stats div{font-family:var(--ui)}
.desk .stats strong{display:block;font-size:1.9rem;font-weight:900;color:var(--navy);line-height:1}
.desk .stats span{font-family:var(--hand);color:var(--muted);font-size:1.05rem}
.desk .more{font-family:var(--hand);font-size:1.15rem;color:var(--navy);margin-left:20px}
.desk .collage2{position:relative;height:540px}
.desk .collage2 .pin{width:58%}
.desk .collage2 .q1{left:0;top:0;transform:rotate(-3deg);z-index:2}
.desk .collage2 .q2{right:0;bottom:0;transform:rotate(4deg);z-index:1}
@media(max-width:860px){.desk .grid{grid-template-columns:1fr}.desk .collage2{height:440px;max-width:480px}}

/* pinned */
.pinned{padding:0 0 110px}
.pinned .grid{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.collage{position:relative;height:560px}
.pin{position:absolute;background:#fff;padding:10px;box-shadow:0 18px 40px rgba(19,48,110,.18)}
.pin::before{content:"";position:absolute;top:-14px;left:50%;width:110px;height:30px;transform:translateX(-50%) rotate(3deg);background:rgba(221,245,248,.85);box-shadow:0 1px 2px rgba(0,0,0,.08)}
.pin.p1{width:60%;left:0;bottom:10px;transform:rotate(-4deg);z-index:1}
.pin.p2{width:50%;right:0;top:0;transform:rotate(3.5deg);z-index:2}
.pinned h2{font-size:clamp(2rem,4vw,2.9rem);font-weight:900;margin-bottom:18px}
.pinned p{max-width:44ch}
.finds{list-style:none;margin:18px 0 0;padding:0}
.finds li{padding:10px 0 10px 34px;position:relative;border-bottom:1px dashed #B9C3D3}
.finds li::before{content:"";position:absolute;left:4px;top:19px;width:16px;height:3px;background:var(--berry);transform:rotate(-8deg)}
.finds strong{font-family:var(--ui);color:var(--navy)}
@media(max-width:860px){.pinned .grid{grid-template-columns:1fr}.collage{min-height:380px;max-width:480px}}

/* closing: amplification */
.flurry{position:relative;height:640px;background:#fff;overflow:hidden;display:grid;place-items:center;text-align:center;margin-bottom:-1px}
.flurry .wrap{position:relative;z-index:2;background:radial-gradient(closest-side,rgba(255,255,255,.96),rgba(255,255,255,.85) 60%,rgba(255,255,255,0));padding:60px 80px}
.flurry h2{font-size:clamp(2.6rem,6vw,4.6rem);font-weight:900;margin:0 0 14px}
.flurry p{font-size:1.15rem;margin:0 auto 30px;max-width:40ch;color:var(--muted)}
.amp img{position:absolute;left:50%;bottom:10px;width:var(--w);height:auto;margin-left:calc(var(--w) / -2);opacity:0;animation:amp var(--d) cubic-bezier(.15,.6,.35,1) infinite;animation-delay:var(--t)}
@keyframes amp{0%{transform:translate(0,0) scale(.35);opacity:0}12%{opacity:1}80%{opacity:.95}100%{transform:translate(var(--x),var(--y)) rotate(var(--r)) scale(1);opacity:0}}
@media(prefers-reduced-motion:reduce){.amp img{animation:none;opacity:.6;transform:translate(var(--x),calc(var(--y) * .6)) rotate(var(--r))}}

/* footer: sketchbook page */
.foot.sk{position:relative;overflow:hidden;color:var(--ink);font-family:var(--ui);border-top:1px solid #E6EAF0;
background-color:#FDFDFC;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='300' height='300'%3E%3Cfilter id='p'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.7' numOctaves='4' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 .42 0 0 0 0 .45 0 0 0 0 .5 0 0 0 .075 0'/%3E%3C/filter%3E%3Crect width='300' height='300' filter='url(%23p)'/%3E%3C/svg%3E"),url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='600' height='600'%3E%3Cfilter id='f'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.012 .04' numOctaves='2' seed='7'/%3E%3CfeColorMatrix values='0 0 0 0 .5 0 0 0 0 .55 0 0 0 0 .6 0 0 0 .05 0'/%3E%3C/filter%3E%3Crect width='600' height='600' filter='url(%23f)'/%3E%3C/svg%3E")}
.skgrid{position:relative;z-index:2;display:grid;grid-template-columns:1.3fr 1fr 1fr .7fr;gap:40px;padding:84px 0 0}
.sklogo{width:130px;margin-bottom:22px}
.sknote{font-family:var(--hand);font-size:clamp(1.5rem,2.3vw,2.2rem);line-height:1.2;color:var(--navy);margin:0;white-space:nowrap}
.skmail{font-family:var(--hand);font-size:1.2rem;color:var(--royal);text-decoration:none;border-bottom:2px solid rgba(30,91,214,.35)}
.hl{display:inline-block;font-size:.82rem;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--navy);margin:0 0 18px;padding:11px 24px 11px 18px;white-space:nowrap;background-repeat:no-repeat;background-size:100% 100%}
.hl img{width:38px;height:38px;object-fit:contain;mix-blend-mode:multiply;margin:-10px 0}
.hl.c1{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 300 60' preserveAspectRatio='none'%3E%3Cpath d='M6 22 C 40 8, 90 14, 140 10 S 240 6, 292 16 L 296 30 C 270 42, 220 50, 160 48 S 60 54, 10 46 L 4 36 Z' fill='%23BDEBF5'/%3E%3Cpath d='M20 50 C 80 56, 180 58, 280 46' stroke='%23BDEBF5' stroke-width='4' fill='none' opacity='.7'/%3E%3C/svg%3E")}
.hl.c2{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 300 60' preserveAspectRatio='none'%3E%3Cpath d='M6 22 C 40 8, 90 14, 140 10 S 240 6, 292 16 L 296 30 C 270 42, 220 50, 160 48 S 60 54, 10 46 L 4 36 Z' fill='%23C9DDFB'/%3E%3Cpath d='M20 50 C 80 56, 180 58, 280 46' stroke='%23C9DDFB' stroke-width='4' fill='none' opacity='.7'/%3E%3C/svg%3E")}
.hl.c3{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 300 60' preserveAspectRatio='none'%3E%3Cpath d='M6 22 C 40 8, 90 14, 140 10 S 240 6, 292 16 L 296 30 C 270 42, 220 50, 160 48 S 60 54, 10 46 L 4 36 Z' fill='%23F4CFE1'/%3E%3Cpath d='M20 50 C 80 56, 180 58, 280 46' stroke='%23F4CFE1' stroke-width='4' fill='none' opacity='.7'/%3E%3C/svg%3E")}
.foot.sk a.l{display:block;font-size:.97rem;font-weight:500;margin:0 0 11px;color:var(--ink);text-decoration:none}
.foot.sk a.l:hover{color:var(--royal);text-decoration:underline;text-underline-offset:4px}
.skwheel{position:absolute;right:-100px;bottom:-210px;width:400px;z-index:1}
.skbase{position:relative;z-index:2;display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;margin-top:80px;padding:18px 0 28px;border-top:1px dashed #C9D2DE;font-size:.82rem;color:var(--muted);max-width:62%}
@media(max-width:1000px){.skgrid{grid-template-columns:1fr 1fr}}
@media(max-width:860px){.skgrid{grid-template-columns:1fr}.skbase{max-width:none}.skwheel{width:300px;bottom:-110px;right:-80px}}

/* ===== Site chrome ===== */
.screen-reader-text{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
.ww-skip{position:absolute;left:-999px;top:8px;background:var(--navy);color:#fff!important;padding:8px 14px;border-radius:8px;z-index:100}
.ww-skip:focus{left:12px}
.masthead{background:#EAF6FB;position:sticky;top:0;z-index:50;border-bottom:1px solid rgba(19,48,110,.06)}
.admin-bar .masthead{top:32px}
.masthead .bar{display:flex;align-items:center;justify-content:space-between;min-height:84px}
.masthead .brand img{width:84px}
.mnav>ul{list-style:none;margin:0;padding:0;display:flex;align-items:center;gap:6px}
.mnav a,.sub-toggle{color:var(--navy);font-family:var(--ui);font-weight:600;font-size:.95rem;text-decoration:none;padding:10px 12px;border-radius:8px;background:none;border:0;cursor:pointer;display:inline-flex;align-items:center;gap:6px}
.mnav a:hover,.sub-toggle:hover{background:rgba(255,255,255,.7)}
.sub-toggle svg{width:12px;height:12px}
.has-sub{position:relative}
.subm{list-style:none;margin:0;padding:8px;position:absolute;top:calc(100% + 6px);left:0;min-width:300px;background:#fff;border-radius:10px;box-shadow:0 14px 40px rgba(19,48,110,.14);display:none}
.subm a{display:block;padding:9px 12px;font-weight:500}
.has-sub.is-open .subm{display:block}
@media (hover:hover) and (min-width:961px){.has-sub:hover .subm,.has-sub:focus-within .subm{display:block}}
.mnav .chat{font-family:var(--hand);font-size:1.25rem;font-weight:400;color:var(--berry);position:relative;padding:6px 14px;margin-left:10px}
.mnav .chat svg{position:absolute;inset:-6px -10px;width:calc(100% + 20px);height:calc(100% + 12px);overflow:visible;pointer-events:none}
.menu-toggle{display:none;width:44px;height:44px;border:1px solid rgba(19,48,110,.2);border-radius:10px;background:#fff;position:relative;cursor:pointer}
.menu-toggle span:first-child,.menu-toggle span:first-child::before,.menu-toggle span:first-child::after{position:absolute;left:11px;width:20px;height:2px;background:var(--navy);content:""}
.menu-toggle span:first-child{top:21px}.menu-toggle span:first-child::before{top:-6px;left:0}.menu-toggle span:first-child::after{top:6px;left:0}
@media(max-width:960px){.menu-toggle{display:block}.mnav{position:absolute;left:0;right:0;top:100%;background:#fff;display:none;max-height:calc(100vh - 84px);overflow-y:auto;box-shadow:0 14px 30px rgba(19,48,110,.12)}.mnav.is-open{display:block}.mnav>ul{flex-direction:column;align-items:stretch;padding:12px 18px 20px}.mnav a,.sub-toggle{width:100%;justify-content:space-between}.subm{position:static;box-shadow:none;padding:0 0 0 10px;min-width:0}.mnav .chat{margin:8px 0 0}.admin-bar .masthead{top:46px}}

/* ===== Inner pages ===== */
.ww-hero{background:#EAF6FB;position:relative;padding:40px 0 110px}
.ww-hero .tear{position:absolute;left:0;right:0;bottom:-1px;height:46px;width:100%;display:block}
.ww-hero-grid{display:grid;gap:48px;align-items:center}
.ww-hero.has-art .ww-hero-grid{grid-template-columns:1.25fr .75fr}
.ww-eyebrow{font-family:var(--hand);font-size:1.35rem;color:var(--royal);margin:0 0 14px}
.ww-hero h1{font-size:clamp(2.4rem,4.8vw,3.8rem);font-weight:900;line-height:1.04}
.ww-lede{font-size:1.15rem;line-height:1.65;max-width:58ch;margin-top:22px}
.ww-lede p{margin:0 0 12px}
.ww-hero-art img{max-height:300px;width:auto;margin:0 auto;mix-blend-mode:multiply}
.ww-hero-mark{max-width:420px}
.ww-headshot{border-radius:50%;max-width:280px!important;aspect-ratio:1;object-fit:cover;mix-blend-mode:normal!important;box-shadow:0 14px 30px rgba(19,48,110,.15)}
@media(max-width:860px){.ww-hero.has-art .ww-hero-grid{grid-template-columns:1fr}.ww-hero-art img{max-height:200px}}
.ww-buttons{display:flex;flex-wrap:wrap;gap:16px;margin-top:28px;align-items:center}
.ww-btn{display:inline-block;font-family:var(--ui);font-weight:800;background:var(--navy);color:#fff!important;text-decoration:none;padding:15px 26px;border-radius:4px;box-shadow:4px 4px 0 var(--sky);border:0;font-size:1rem;cursor:pointer}
.ww-btn:hover{box-shadow:6px 6px 0 var(--sky);transform:translate(-1px,-1px)}
.ww-btn-ghost{background:transparent;color:var(--navy)!important;box-shadow:none;font-family:var(--hand);font-weight:400;font-size:1.2rem;padding:8px 4px;text-decoration:underline;text-underline-offset:5px}
.ww-btn-ghost:hover{box-shadow:none;transform:none;color:var(--royal)!important}
.ww-section{padding:88px 0}
.ww-white{background:#fff}
.ww-pale{background:#EAF6FB}
.ww-mist{background-color:#fff;background-image:linear-gradient(rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(rgba(58,168,228,.06) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.06) 1px,transparent 1px);background-size:120px 120px,120px 120px,24px 24px,24px 24px}
.ww-navy{background:var(--navy);color:#DCE6F6}
.ww-navy h2,.ww-navy h3{color:#fff}
.ww-navy a{color:#9FD4F5}
.ww-section h2{font-size:clamp(2rem,4vw,3rem);font-weight:900;margin:0 0 20px}
.ww-intro{font-size:1.1rem;line-height:1.7;max-width:64ch;margin-bottom:34px;color:var(--ink)}
.ww-navy .ww-intro{color:#C9D6EE}
.ww-intro p{margin:0 0 12px}
.ww-narrow{max-width:860px}
.ww-aside{margin-top:30px;font-family:var(--hand);font-size:1.15rem;color:var(--muted)}
.ww-callout{font-family:var(--hand);font-size:1.5rem;line-height:1.3;color:var(--navy);margin:0;text-align:center}
.ww-cols-text{columns:2 340px;column-gap:54px;font-size:1.08rem;line-height:1.7}
.ww-cols-text p{break-inside:avoid;margin:0 0 14px}
.ww-split{display:grid;grid-template-columns:1.15fr .85fr;gap:56px;align-items:center;margin-bottom:56px}
.ww-split:last-child{margin-bottom:0}
.ww-split.ww-flip>div:first-child{order:2}
.ww-split p{font-size:1.06rem;line-height:1.7}
.ww-diagram{width:100%;max-width:520px;margin:0 auto 18px;mix-blend-mode:multiply}
.ww-art-sm{max-width:240px;margin:0 auto;mix-blend-mode:multiply}
@media(max-width:860px){.ww-split{grid-template-columns:1fr;gap:28px}.ww-split.ww-flip>div:first-child{order:0}}
.ww-cards{display:grid;gap:24px}
.ww-cols-1{grid-template-columns:1fr}.ww-cols-2{grid-template-columns:repeat(2,1fr)}.ww-cols-3{grid-template-columns:repeat(3,1fr)}.ww-cols-4{grid-template-columns:repeat(4,1fr)}
@media(max-width:1020px){.ww-cols-3,.ww-cols-4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:640px){.ww-cols-2,.ww-cols-3,.ww-cols-4{grid-template-columns:1fr}}
.ww-card{background:#fff;border-radius:8px;padding:26px 24px;display:flex;flex-direction:column;border-top:5px solid var(--teal);box-shadow:0 1px 0 #E3EAF2,0 10px 24px rgba(19,48,110,.06)}
.ww-card:nth-child(4n+2){border-top-color:var(--royal)}.ww-card:nth-child(4n+3){border-top-color:var(--berry)}.ww-card:nth-child(4n+4){border-top-color:var(--sky)}
.ww-navy .ww-card{background:#fff;color:var(--ink)}
.ww-navy .ww-card h3{color:var(--navy)}
.ww-card-icon img{width:100px;height:90px;object-fit:contain;margin-bottom:10px;mix-blend-mode:multiply}
.ww-card h3{font-size:1.18rem;font-weight:800;margin:0 0 8px;color:var(--navy)}
.ww-card-text{color:var(--muted);font-size:.98rem;line-height:1.6}
.ww-navy .ww-card-text{color:var(--muted)}
.ww-card-text p{margin:0 0 10px}.ww-card-text p:last-child{margin:0}
.ww-card .ww-more{margin-top:auto;padding-top:12px}
.ww-cards-compact .ww-card{padding:20px}
.ww-num{display:inline-block;font-family:var(--hand);color:var(--berry);font-size:1.5rem;line-height:1;margin-bottom:6px}
.ww-more{display:inline-flex;align-items:center;gap:6px;font-family:var(--hand);font-size:1.12rem;color:var(--royal);text-decoration:none}
.ww-more .ww-glyph{width:18px;height:18px}
.ww-more:hover{text-decoration:underline}
.ww-rows{list-style:none;margin:0;padding:0;border-top:1px dashed #B9C3D3}
.ww-rows li{display:grid;grid-template-columns:minmax(220px,1fr) 2fr;gap:26px;padding:20px 0;border-bottom:1px dashed #B9C3D3}
.ww-navy .ww-rows,.ww-navy .ww-rows li{border-color:rgba(255,255,255,.25)}
.ww-row-head{display:flex;gap:12px;align-items:baseline}
.ww-row-head h3{margin:0;font-size:1.12rem;font-weight:800}
.ww-row-text p{margin:0;color:var(--muted);line-height:1.6}
.ww-navy .ww-row-text p{color:#C9D6EE}
.ww-split .ww-rows li,.ww-rows-plain li{grid-template-columns:1fr;gap:4px}
@media(max-width:720px){.ww-rows li{grid-template-columns:1fr;gap:6px}}
.ww-stats{display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr))}
.ww-stat{padding:0 24px;border-left:1px dashed #B9C3D3}
.ww-stat:first-child{border-left:0;padding-left:0}
.ww-stat-num{display:block;font-family:var(--ui);font-weight:900;font-size:clamp(2.6rem,5vw,4rem);line-height:1;color:var(--navy);letter-spacing:-.03em}
.ww-stat-num::after{content:"";display:block;width:90px;height:12px;margin:10px 0 10px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 110 16'%3E%3Cpath d='M3 9 C 25 2, 45 15, 70 8 S 100 3, 107 7' fill='none' stroke='%233AA8E4' stroke-width='4' stroke-linecap='round'/%3E%3C/svg%3E") no-repeat;background-size:contain}
.ww-stat-label{display:block;color:var(--muted);font-size:1rem;max-width:24ch}
@media(max-width:720px){.ww-stat{border-left:0;padding:0 0 20px}}
.ww-prices{background:#fff;border-radius:8px;box-shadow:0 1px 0 #E3EAF2,0 10px 24px rgba(19,48,110,.06);overflow:hidden}
.ww-price-row{display:grid;grid-template-columns:1fr auto;gap:24px;padding:22px 28px;border-bottom:1px dashed #C8D3E3;align-items:center}
.ww-price-row:last-child{border-bottom:0}
.ww-price-row h3{margin:0 0 4px;font-size:1.12rem;font-weight:800}
.ww-price-text p{margin:0;color:var(--muted)}
.ww-price{text-align:right}
.ww-price span{display:block;font-family:var(--ui);font-weight:900;color:var(--navy);font-size:1.3rem}
@media(max-width:640px){.ww-price-row{grid-template-columns:1fr}.ww-price{text-align:left}}
.ww-quote{margin:0;text-align:left}
.ww-quote blockquote{margin:0 0 16px;font-style:italic;font-size:clamp(1.25rem,2.2vw,1.6rem);line-height:1.45;color:var(--navy)}
.ww-quote blockquote p{margin:0 0 12px}
.ww-quote figcaption{font-family:var(--hand);color:var(--berry);font-size:1.2rem}
.ww-logos-label{text-align:center;font-family:var(--ui);font-weight:700;color:var(--navy);margin:0 0 26px}
.ww-logo-row{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:26px 46px}
.ww-logo-row img{max-height:52px;max-width:140px;width:auto;object-fit:contain}
.ww-tags{list-style:none;padding:0;margin:16px 0 0;display:flex;flex-wrap:wrap;gap:8px}
.ww-tags li{background:#EAF6FB;border-radius:999px;padding:6px 14px;font-family:var(--ui);font-size:.86rem;font-weight:600;color:var(--navy)}
.ww-flow{display:flex;flex-wrap:wrap;gap:8px;align-items:center}
.ww-flow span{background:var(--navy);color:#fff;font-family:var(--ui);font-weight:700;font-size:.82rem;padding:6px 12px;border-radius:6px;position:relative}
.ww-flow span:not(:last-child){margin-right:14px}
.ww-flow span:not(:last-child)::after{content:"→";color:var(--navy);position:absolute;right:-14px;top:50%;transform:translateY(-50%);font-weight:800}
.ww-mock{border:2px dashed var(--sky);border-radius:8px;background:rgba(234,246,251,.6);min-height:220px;display:flex;flex-direction:column;justify-content:center;align-items:center;text-align:center;padding:24px;gap:8px;margin-bottom:14px}
.ww-mock-title{font-family:var(--hand);color:var(--navy);font-size:1.3rem}
.ww-mock-idea{color:var(--muted);font-size:.9rem;max-width:300px;font-family:var(--ui)}
.ww-card .ww-mock{min-height:150px}
.ww-card-logo{height:44px;width:auto;margin-bottom:12px}
.ww-partner-logo{height:56px;width:auto;margin:26px 0 12px}
.ww-faq details{border-bottom:1px dashed #B9C3D3;padding:18px 0}
.ww-faq summary{cursor:pointer;font-family:var(--ui);font-weight:700;color:var(--navy);list-style:none;display:flex;justify-content:space-between;gap:16px}
.ww-faq summary::-webkit-details-marker{display:none}
.ww-faq summary::after{content:"+";font-size:1.4rem;line-height:1;color:var(--royal)}
.ww-faq details[open] summary::after{content:"–"}
.ww-faq details div{padding-top:10px;color:var(--muted);line-height:1.65}
.ww-cta{text-align:center;background-color:#fff;background-image:linear-gradient(rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.13) 1px,transparent 1px),linear-gradient(rgba(58,168,228,.06) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.06) 1px,transparent 1px);background-size:120px 120px,120px 120px,24px 24px,24px 24px}
.ww-cta h2{font-size:clamp(2.2rem,4.6vw,3.4rem)}
.ww-cta p{font-size:1.12rem;max-width:52ch;margin:0 auto}
.ww-cta .ww-buttons{justify-content:center}
.ww-own{font-family:var(--hand)!important;color:var(--royal);font-size:1.15rem!important;margin-top:28px!important}
.ww-form{display:grid;gap:18px;background:#fff;border-radius:8px;padding:30px;box-shadow:0 1px 0 #E3EAF2,0 10px 24px rgba(19,48,110,.06)}
.ww-form label{display:grid;gap:6px;font-family:var(--hand);font-size:1.1rem;color:var(--navy)}
.ww-form input,.ww-form textarea{font:inherit;font-family:var(--body);font-size:1rem;color:var(--ink);border:0;border-bottom:2px solid #C8D3E3;border-radius:0;padding:8px 2px;width:100%;background:transparent}
.ww-form input:focus,.ww-form textarea:focus{outline:none;border-color:var(--royal)}
.ww-opt{color:var(--muted);font-size:.9rem}
.ww-hp{position:absolute;left:-9999px}
.ww-form-msg{padding:12px 16px;border-radius:8px;margin:0;font-family:var(--ui);font-weight:600}
.ww-ok{background:#E4F6EC;color:#1D6B3E}.ww-err{background:#FBE7EF;color:var(--berry)}
.ww-reviews-head{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:baseline;gap:12px;border-bottom:3px solid var(--navy);padding-bottom:14px;margin-bottom:34px}
.ww-reviews-head h2{margin:0!important}
.ww-rating{margin:0;font-family:var(--hand);color:var(--berry);font-size:1.15rem}
.ww-stars{color:#E8A93B;letter-spacing:2px}
.ww-reviews .ww-card{border-top:0;box-shadow:none;background:transparent;padding:0 0 0 18px;border-left:3px solid var(--sky);border-radius:0}
.ww-review blockquote{margin:8px 0 14px;font-style:italic;color:var(--ink);font-size:1.02rem;line-height:1.6}
.ww-review figcaption{margin-top:auto;font-family:var(--hand);color:var(--berry);font-size:1.15rem;display:flex;flex-direction:column}
.ww-review figcaption span{font-family:var(--ui);font-size:.78rem;color:var(--muted)}
.ww-ecosystem{margin:40px 0 0}
.ww-ecosystem img{width:100%}
.ww-marker{display:none;align-items:center;gap:8px;font-family:var(--hand);font-size:1.05rem;margin-bottom:8px}
.ww-markers-on .ww-marker{display:inline-flex}
.ww-marker .ww-glyph{width:26px;height:26px}
.ww-z-content{color:var(--royal)}.ww-z-channels{color:var(--teal)}.ww-z-wheel{color:var(--navy)}.ww-z-guest{color:var(--berry)}.ww-z-downstream{color:var(--sky)}
.ww-confirm,.ww-draft-tag,.ww-review-only{display:none}
.ww-review .ww-confirm{display:block;margin:12px 0;padding:8px 12px;background:#FFF4CC;border:1px solid #E8C547;color:#5A4500;border-radius:8px;font-size:.85rem;font-family:var(--ui);font-weight:600;text-align:left}
.ww-review .ww-draft{outline:2px dashed #E8C547;outline-offset:14px;border-radius:4px}
.ww-review .ww-draft-tag{display:inline-block;background:#E8C547;color:#3D2F00;font-family:var(--ui);font-size:.72rem;font-weight:800;letter-spacing:.04em;padding:3px 10px;border-radius:999px;margin-bottom:12px}
.ww-review .ww-review-only{display:grid}
body:not(.ww-review) .idea .grid.no-eco{grid-template-columns:1fr}
body:not(.ww-review) .idea .grid.no-eco p{max-width:64ch}
@media(prefers-reduced-motion:reduce){.ww-btn{transition:none}}

/* =====================================================================
 * 2.1 editorial layer
 * ===================================================================== */
:root{--paper:#F3F8FB;--rule:#D9DEE6;--sw:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 300 24' preserveAspectRatio='none'%3E%3Cpath d='M4 17 C 70 6, 170 3, 296 12' fill='none' stroke='%23A8326A' stroke-width='5' stroke-linecap='round'/%3E%3C/svg%3E")}
h1,h2,h3{font-family:var(--head);letter-spacing:-.01em}
.hero h1,.ww-hero h1{font-weight:800;letter-spacing:-.015em}
.sec-head h2,.idea h2,.do h2,.whofor h2,.ways3 h2,.desk h2,.pinned h2,.flurry h2,.ww-section h2{font-weight:700}
.num strong,.ww-stat-num,.desk .stats strong,.ww-price span{font-family:var(--head);font-weight:700}
.stage h3,.ind h3,.feature-ind h3,.ww-card h3,.ww-tile h3,.ww-step h3,.ww-row-head h3,.ww-price-row h3{font-weight:700}

/* hand-drawn underline on H1 key words */
.ww-u{background:var(--sw) no-repeat left 100%/100% .26em;padding-bottom:.1em;white-space:nowrap}
@media(max-width:600px){.ww-u{white-space:normal}}

/* section heads: eyebrow, H2, supporting line */
.ww-head{margin:0 0 40px;max-width:760px}
.ww-head.ww-center{margin-left:auto;margin-right:auto;text-align:center}
.ww-kick,.ww-eyebrow{font-family:var(--hand);color:var(--berry);font-size:1.25rem;line-height:1.2;margin:0 0 10px;text-transform:none}
.ww-eyebrow{color:var(--royal);font-size:1.35rem}
.ww-head h2{margin:0 0 14px!important}
.ww-sub{font-size:1.14rem;line-height:1.65;color:var(--muted)}
.ww-sub p{margin:0 0 10px}
.ww-navy .ww-kick{color:#F4B8D4}.ww-navy .ww-sub{color:#C9D6EE}
.ww-section>.wrap>.ww-head:only-child{margin-bottom:0}

/* tones */
.ww-paper{background:var(--paper)}
.ww-graph{background-color:#fff;background-image:linear-gradient(rgba(58,168,228,.12) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.12) 1px,transparent 1px),linear-gradient(rgba(58,168,228,.05) 1px,transparent 1px),linear-gradient(90deg,rgba(58,168,228,.05) 1px,transparent 1px);background-size:120px 120px,120px 120px,24px 24px,24px 24px}
.ww-section{padding:96px 0}
.ww-section+.ww-section.ww-white,.ww-section.ww-white+.ww-section.ww-white{border-top:1px solid #EEF1F5}

/* hero with sketch background (fades like The Conservatory) */
.ww-hero.has-sketch{background:#F7F3EA}
.ww-hero.has-sketch::before{content:"";position:absolute;inset:0;background:var(--sketch) center/cover no-repeat;opacity:.55}
.ww-hero.has-sketch::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(247,243,234,.95) 0%,rgba(247,243,234,.7) 45%,rgba(247,243,234,0) 75%),linear-gradient(180deg,rgba(247,243,234,0) 60%,#F7F3EA 100%)}
.ww-hero.has-sketch .wrap{position:relative;z-index:2}
.ww-hero.has-sketch .tear{z-index:3}
.ww-hero.has-sketch .ww-hero-art{display:none}
.ww-hero.has-sketch .ww-hero-grid{grid-template-columns:1fr}
.ww-hero .ww-hero-copy{max-width:760px}
.ww-hero-art .ww-fig{margin:0 auto;max-width:440px}
.ww-hero-art .ww-fig img{max-height:none}

/* features: text + image as one composed section */
.ww-feature-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:72px;align-items:center}
.ww-feature-grid.ww-wide{grid-template-columns:.9fr 1.1fr}
.ww-feature-grid.ww-flip>.ww-feature-copy{order:2}
.ww-feature-copy .ww-head{margin-bottom:26px}
.ww-feature-copy>p{font-size:1.08rem;line-height:1.72;margin:0 0 16px;max-width:60ch}
@media(max-width:900px){.ww-feature-grid,.ww-feature-grid.ww-wide{grid-template-columns:1fr;gap:40px}.ww-feature-grid.ww-flip>.ww-feature-copy{order:0}}
.ww-fig{margin:0;position:relative}
.ww-fig img{width:100%;height:auto;mix-blend-mode:multiply}
.ww-fig-plain img{max-width:480px;margin:0 auto}
.ww-fig-pin{background:#fff;padding:12px;box-shadow:0 18px 40px rgba(19,48,110,.16);transform:rotate(-2deg)}
.ww-fig-pin img{mix-blend-mode:normal}
.ww-fig-pin::before{content:"";position:absolute;top:-14px;left:50%;width:110px;height:28px;transform:translateX(-50%) rotate(3deg);background:rgba(221,245,248,.9);box-shadow:0 1px 2px rgba(0,0,0,.08);z-index:2}
.ww-fig-card{background:#fff;border-radius:10px;padding:28px;box-shadow:0 18px 40px rgba(19,48,110,.14)}
.ww-fig-card img{mix-blend-mode:normal;max-width:520px;margin:0 auto}
.ww-fig figcaption{font-family:var(--hand);color:var(--muted);font-size:1.05rem;margin-top:12px;text-align:center}
.ww-proof{border-left:4px solid var(--berry);padding:6px 0 6px 18px;color:var(--ink)}
.ww-proof strong{font-family:var(--head);color:var(--navy)}
.ww-pullline{font-family:var(--head);font-style:italic;font-size:1.35rem!important;line-height:1.45!important;color:var(--navy);border-top:1px solid var(--rule);padding-top:20px;margin-top:26px!important}
.ww-lead-p{font-size:1.25rem;line-height:1.6}
.ww-center-p{text-align:center}
.ww-big3{font-size:clamp(1.6rem,2.6vw,2rem)!important;margin-bottom:12px!important}
.ww-navy .ww-split p{color:#DCE6F6}

/* tiles: editorial index instead of boxes */
.ww-tiles{display:grid;gap:48px 40px}
.ww-tc-2{grid-template-columns:repeat(2,1fr)}.ww-tc-3{grid-template-columns:repeat(3,1fr)}.ww-tc-4{grid-template-columns:repeat(4,1fr)}
@media(max-width:1020px){.ww-tc-3,.ww-tc-4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:640px){.ww-tc-2,.ww-tc-3,.ww-tc-4{grid-template-columns:1fr}}
.ww-tile{border-top:1px solid var(--navy);padding-top:22px;display:flex;flex-direction:column}
.ww-tile-icon img{width:96px;height:84px;object-fit:contain;object-position:left center;mix-blend-mode:multiply;margin:0 0 14px}
.ww-tile-num{font-family:var(--hand);color:var(--berry);font-size:1.6rem;line-height:1;margin-bottom:10px}
.ww-tile h3{font-size:1.28rem;line-height:1.2;margin:0 0 10px;color:var(--navy)}
.ww-tile-text{color:var(--muted);font-size:1rem;line-height:1.62}
.ww-tile-text p{margin:0 0 8px}
.ww-tile-price{font-family:var(--head);font-weight:700;color:var(--navy)!important;font-size:1.15rem;margin-top:10px!important}
.ww-tile .ww-more{margin-top:auto;padding-top:12px}
.ww-tile-more summary{cursor:pointer;font-family:var(--hand);color:var(--royal);font-size:1.05rem;list-style:none;margin-top:4px}
.ww-tile-more summary::-webkit-details-marker{display:none}
.ww-tile-more summary::after{content:" +"}
.ww-tile-more[open] summary::after{content:" –"}
.ww-tile-more div{color:var(--muted);font-size:.97rem;line-height:1.6;padding-top:6px}
.ww-tile-more div p{margin:0 0 8px}
.ww-navy .ww-tile{border-color:rgba(255,255,255,.4)}

/* path: numbered steps joined by a hand-drawn line */
.ww-path{list-style:none;margin:0;padding:0;display:grid;gap:36px;position:relative}
.ww-pc-2{grid-template-columns:repeat(2,1fr)}.ww-pc-3{grid-template-columns:repeat(3,1fr)}.ww-pc-4{grid-template-columns:repeat(4,1fr)}
.ww-path::before{content:"";position:absolute;left:8%;right:8%;top:52px;height:14px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 600 14' preserveAspectRatio='none'%3E%3Cpath d='M2 8 C 100 2, 200 13, 300 7 S 500 2, 598 8' fill='none' stroke='%233AA8E4' stroke-width='2' stroke-dasharray='7 7'/%3E%3C/svg%3E") no-repeat center/100% 100%}
.ww-step{position:relative;text-align:center}
.ww-step-icon{width:112px;height:112px;margin:0 auto 14px;background:#fff;border-radius:50%;display:grid;place-items:center;box-shadow:0 0 0 1px var(--rule),0 10px 24px rgba(19,48,110,.08);position:relative;z-index:1}
.ww-paper .ww-step-icon{background:#fff}
.ww-step-icon img{width:76px;height:76px;object-fit:contain;mix-blend-mode:multiply}
.ww-step-n{font-family:var(--head);font-size:2.4rem;color:var(--navy)}
.ww-step-tag{display:inline-block;font-family:var(--hand);color:var(--berry);font-size:1.15rem;margin-bottom:4px}
.ww-step h3{font-size:1.25rem;margin:0 0 8px}
.ww-step-text{color:var(--muted);font-size:1rem;max-width:34ch;margin:0 auto}
.ww-step-text p{margin:0}
@media(max-width:900px){.ww-pc-3,.ww-pc-4{grid-template-columns:1fr 1fr}.ww-path::before{display:none}}
@media(max-width:600px){.ww-pc-2,.ww-pc-3,.ww-pc-4{grid-template-columns:1fr}}
.ww-split .ww-path{grid-template-columns:1fr;gap:18px;margin-top:20px}
.ww-split .ww-path::before{display:none}
.ww-split .ww-step{display:grid;grid-template-columns:72px 1fr;text-align:left;gap:0 16px;align-items:start}
.ww-split .ww-step-icon{width:64px;height:64px;margin:0;grid-row:span 3}
.ww-split .ww-step-icon img{width:44px;height:44px}
.ww-split .ww-step-text{margin:0}

/* cards: quieter, no colored top rules */
.ww-card,.ww-card:nth-child(4n+2),.ww-card:nth-child(4n+3),.ww-card:nth-child(4n+4){border-top:0;border:1px solid #E3E8EF;box-shadow:none;border-radius:6px;background:#fff}
.ww-card-tag{font-family:var(--hand);color:var(--berry);font-size:1.05rem;margin-bottom:6px}
.ww-card h3{font-size:1.25rem}

/* rows */
.ww-rows{border-top:1px solid var(--navy)}
.ww-rows li{border-bottom:1px solid var(--rule)}
.ww-row-head h3{font-size:1.2rem}

/* stats */
.ww-stat-num{font-size:clamp(2.6rem,5vw,4.2rem)}
.ww-stats-navy .ww-stat-num{color:#fff}.ww-stats-navy .ww-stat-label{color:#C9D6EE}.ww-stats-navy .ww-stat{border-color:rgba(255,255,255,.3)}

/* lists */
.ww-deflist{display:grid;grid-template-columns:max-content 1fr;gap:10px 22px;margin:0 0 20px;padding:18px 0;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}
.ww-deflist dt{font-family:var(--hand);color:var(--berry);font-size:1.12rem}
.ww-deflist dd{margin:0;color:var(--ink)}
.ww-deflist-navy{border-color:rgba(255,255,255,.25)}.ww-deflist-navy dt{color:#F4B8D4}.ww-deflist-navy dd{color:#fff}
.ww-finds{list-style:none;margin:6px 0 24px;padding:0}
.ww-finds li{padding:12px 0 12px 34px;position:relative;border-bottom:1px dashed #B9C3D3}
.ww-finds li::before{content:"";position:absolute;left:4px;top:23px;width:16px;height:3px;background:var(--berry);transform:rotate(-8deg)}
.ww-finds strong{font-family:var(--head);color:var(--navy)}
.ww-finds-big li{padding:20px 0 20px 40px;color:var(--muted)}
.ww-finds-big strong{display:block;font-size:1.6rem;line-height:1.15;margin-bottom:4px}
.ww-finds-big li::before{top:36px}
.ww-checks{list-style:none;padding:0;margin:20px 0 24px;display:grid;grid-template-columns:1fr 1fr;gap:14px 26px}
.ww-checks li{position:relative;padding-left:30px;color:var(--muted);font-size:.97rem;line-height:1.5}
.ww-checks li::before{content:"✓";position:absolute;left:0;top:-4px;font-family:var(--hand);font-size:1.5rem;color:#2E8B57}
.ww-checks strong{display:block;font-family:var(--hand);font-weight:400;color:var(--navy);font-size:1.2rem}
@media(max-width:560px){.ww-checks{grid-template-columns:1fr}}

/* pinned images */
.ww-pins{display:flex;flex-wrap:wrap;justify-content:center;gap:34px;padding:16px 0}
.ww-pin{background:#fff;padding:10px;box-shadow:0 16px 34px rgba(19,48,110,.16);position:relative;flex:0 1 230px}
.ww-pins-2 .ww-pin{flex-basis:46%}
.ww-pin:nth-child(odd){transform:rotate(-2.5deg)}.ww-pin:nth-child(even){transform:rotate(2deg);margin-top:26px}
.ww-pin::before{content:"";position:absolute;top:-12px;left:50%;width:90px;height:24px;transform:translateX(-50%) rotate(-3deg);background:rgba(221,245,248,.9);box-shadow:0 1px 2px rgba(0,0,0,.08)}
.ww-pin img{width:100%;height:auto}

/* logos */
.ww-logo-row img{max-height:56px;max-width:150px}
.ww-logos-trade{margin-top:40px;padding-top:30px;border-top:1px dashed var(--rule)}
.ww-logos-label{font-family:var(--hand);font-weight:400;color:var(--berry);font-size:1.2rem}

/* tool wall */
.ww-tools{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(5,1fr);gap:18px}
@media(max-width:900px){.ww-tools{grid-template-columns:repeat(3,1fr)}}@media(max-width:520px){.ww-tools{grid-template-columns:repeat(2,1fr)}}
.ww-tool{background:#fff;border:1px solid #E3E8EF;border-radius:8px;padding:22px 14px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:10px;min-height:120px;text-align:center}
.ww-tool svg{width:40px;height:40px}
.ww-tool-name{font-family:var(--ui);font-size:.88rem;font-weight:600;color:var(--navy)}
.ww-tool-word .ww-tool-name{display:none}
.ww-tool-mark{font-family:var(--ui);font-weight:800;font-size:1.05rem;color:var(--c);letter-spacing:-.01em}

/* quotes */
.ww-voices-head{display:flex;justify-content:space-between;align-items:flex-end;gap:20px;flex-wrap:wrap;border-bottom:1px solid var(--navy);padding-bottom:18px;margin-bottom:40px}
.ww-voices-head .ww-head{margin:0}
.ww-rating{font-family:var(--hand);color:var(--berry);font-size:1.15rem;margin:0}
.ww-rating a{color:inherit;text-decoration:none}
.ww-voices{display:grid;grid-template-columns:1.2fr 1fr;gap:64px;align-items:start}
.ww-voices-solo{grid-template-columns:1fr;max-width:860px}
@media(max-width:860px){.ww-voices{grid-template-columns:1fr;gap:36px}}
.ww-clip{margin:0}
.ww-clip blockquote{margin:6px 0 12px;font-family:var(--head);font-style:italic;color:var(--navy);font-size:1.12rem;line-height:1.5}
.ww-clip-big blockquote{font-size:clamp(1.6rem,3vw,2.3rem);line-height:1.3}
.ww-clip figcaption{font-family:var(--hand);color:var(--berry);font-size:1.15rem;display:flex;flex-direction:column}
.ww-clip figcaption span{font-family:var(--ui);font-size:.78rem;color:var(--muted);letter-spacing:.04em;text-transform:uppercase}
.ww-voices-stack .ww-clip{padding-bottom:26px;margin-bottom:26px;border-bottom:1px dashed #B9C3D3}
.ww-voices-stack .ww-clip:last-child{border-bottom:0;margin-bottom:0}
.ww-stars{color:#E8A93B;letter-spacing:2px;font-size:.95rem}

/* the iceberg */
.ww-iceberg{margin:0}
.ww-iceberg svg{width:100%;height:auto;display:block;overflow:visible}
.ib-under{fill:#CDEBF6;stroke:#13306E;stroke-width:2;stroke-linejoin:round;opacity:.9}
.ib-tip{fill:#fff;stroke:#13306E;stroke-width:2.4;stroke-linejoin:round}
.ib-shade{fill:#E6F4FA}
.ib-water{fill:none;stroke:#1E5BD6;stroke-width:3;stroke-linecap:round}
.ib-chip{fill:#fff;stroke:#3AA8E4;stroke-width:1.5}
.ib-chip-t{font-family:"Architects Daughter",cursive;font-size:21px;fill:#13306E}
.ib-label{font-family:"Playfair Display",Georgia,serif;font-weight:700;font-size:32px;fill:#13306E}
.ib-note{font-family:"Architects Daughter",cursive;font-size:22px;fill:#5A6270}
.ib-under-t{fill:#1E5BD6}
.ib-arrow{fill:none;stroke:#B3226A;stroke-width:2.2;stroke-linecap:round}

/* PR ripple hero */
.ww-ripple{position:relative;max-width:460px;margin:0 auto;aspect-ratio:1;display:grid;place-items:center}
.ww-ripple img{position:relative;z-index:2;width:100%;max-height:none!important;mix-blend-mode:multiply}
.ww-ripple span{position:absolute;left:50%;top:50%;width:16%;aspect-ratio:1;border:2px solid rgba(30,91,214,.35);border-radius:50%;transform:translate(-50%,-50%) scale(1);opacity:0}
@media(prefers-reduced-motion:no-preference){.ww-ripple span{animation:ripple 6s ease-out infinite}.ww-ripple span:nth-child(2){animation-delay:2s}.ww-ripple span:nth-child(3){animation-delay:4s}}
@keyframes ripple{0%{transform:translate(-50%,-50%) scale(1);opacity:.9}100%{transform:translate(-50%,-50%) scale(7.5);opacity:0}}

/* the broadsheet */
.ww-broadsheet{background:#FFFEFA;border:1px solid #D8D2C4;box-shadow:0 22px 50px rgba(42,46,53,.1);padding:34px 44px 40px;max-width:1080px;margin:0 auto}
.bs-mast{text-align:center;margin-bottom:22px}
.bs-rule{display:block;border-top:3px double #2A2E35;margin:6px 0}
.bs-name{font-family:var(--head);font-weight:900;font-size:clamp(1.9rem,4vw,3rem);letter-spacing:.02em;margin:10px 0 2px;color:#1d2230}
.bs-date{font-family:var(--ui);text-transform:uppercase;letter-spacing:.18em;font-size:.72rem;color:#5A6270;margin:0 0 8px}
.bs-head{font-family:var(--head);font-weight:800;font-size:clamp(1.8rem,3.6vw,2.7rem)!important;line-height:1.1;text-align:center;color:#1d2230!important;max-width:24ch;margin:10px auto 12px!important}
.bs-deck{text-align:center;font-family:var(--head);font-style:italic;color:#4a4f58;font-size:1.15rem;max-width:62ch;margin:0 auto 26px}
.bs-body{display:grid;grid-template-columns:1fr 1fr 1.1fr;gap:0;border-top:1px solid #2A2E35}
.bs-col{padding:20px 22px 0}
.bs-col+.bs-col{border-left:1px solid #CFC8B8}
.bs-col:first-child{padding-left:0}.bs-col:last-child{padding-right:0}
.bs-col h4{font-family:var(--head);font-size:1.15rem;margin:0 0 6px;color:#1d2230}
.bs-col p{font-size:.98rem;line-height:1.6;margin:0 0 18px;color:#3b4049}
.bs-col:first-child p:first-of-type::first-letter{font-family:var(--head);float:left;font-size:3.2rem;line-height:.85;padding:4px 8px 0 0;color:var(--navy)}
.bs-fig{margin:0}
.bs-fig img{width:100%;mix-blend-mode:multiply}
.bs-fig figcaption{font-family:var(--ui);font-size:.82rem;color:#5A6270;border-top:1px solid #CFC8B8;padding-top:8px;margin-top:8px;font-style:italic}
.bs-pull{font-family:var(--head);font-style:italic;font-size:clamp(1.3rem,2.4vw,1.75rem);line-height:1.35;text-align:center;color:var(--navy);border-top:3px double #2A2E35;border-bottom:3px double #2A2E35;padding:18px 0;margin:26px 0 0}
@media(max-width:860px){.ww-broadsheet{padding:24px 20px}.bs-body{grid-template-columns:1fr}.bs-col,.bs-col:first-child,.bs-col:last-child{padding:18px 0 0}.bs-col+.bs-col{border-left:0;border-top:1px solid #CFC8B8}}

/* conservatory */
.ww-cats-art{margin:48px auto 0;max-width:620px}
.ww-cats-art img{mix-blend-mode:multiply;width:100%}
.ww-posts{display:grid;grid-template-columns:repeat(3,1fr);gap:32px}
@media(max-width:960px){.ww-posts{grid-template-columns:1fr 1fr}}@media(max-width:600px){.ww-posts{grid-template-columns:1fr}}
.ww-post{background:#fff;border:1px solid #E3E8EF;border-radius:6px;overflow:hidden;display:flex;flex-direction:column}
.ww-post-img img,.ww-post-ph{display:block;width:100%;aspect-ratio:16/10;object-fit:cover;background:linear-gradient(135deg,#EAF6FB,#F4EFE4)}
.ww-post-body{padding:22px 24px 26px;display:flex;flex-direction:column;flex:1}
.ww-post-meta{display:flex;gap:12px;align-items:center;font-size:.84rem;color:var(--muted);margin:0 0 10px}
.ww-post-cat{font-family:var(--hand);color:var(--berry);font-size:1rem}
.ww-post h3{font-size:1.28rem;line-height:1.25;margin:0 0 10px}
.ww-post h3 a{color:var(--navy);text-decoration:none}
.ww-post p{color:var(--muted);font-size:.98rem;margin:0 0 14px}
.ww-post .ww-more{margin-top:auto}

/* misc */
.ww-cta .ww-kick{text-align:center}
.ww-contact .ww-head{margin-bottom:10px}
.ww-review .ww-gr{display:none}
.ww-tags li{font-family:var(--ui)}
.ww-btn{font-family:var(--ui)}
.ww-btn-ghost{font-family:var(--hand)}
.ww-feature-copy .ww-rows li{grid-template-columns:1fr;gap:4px;padding:16px 0}

/* embedded interactive tools */
.ww-tool-embed{padding:56px 0 24px;background:#F3F8FB}
.ww-tool-frame{display:block;width:100%;border:0;background:transparent;min-height:420px}

.ww-tool-full{padding:0;background:none}
.ww-try{padding:30px 0}
.ww-try-card{display:grid;grid-template-columns:120px 1fr auto;gap:22px;align-items:center;background:#F7FBFD;border:2px dashed var(--sky);border-radius:10px;padding:16px 22px;text-decoration:none;color:var(--ink)}
.ww-try-card:hover{border-style:solid;background:#fff}
.ww-try-art img{width:120px;height:90px;object-fit:contain;mix-blend-mode:multiply}
.ww-try-copy strong{display:block;font-family:var(--head);color:var(--navy);font-size:1.4rem;line-height:1.15}
.ww-try-copy .ww-kick{margin:0 0 2px;font-size:1.05rem}
.ww-try-line{display:block;color:var(--muted);margin-top:4px}
.ww-try-go{font-family:var(--hand);color:var(--royal);font-size:1.15rem;display:inline-flex;gap:6px;align-items:center;white-space:nowrap}
.ww-try-go .ww-glyph{width:18px;height:18px}
@media(max-width:700px){.ww-try-card{grid-template-columns:1fr}.ww-try-art{display:none}}
.ww-shelf{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
@media(max-width:960px){.ww-shelf{grid-template-columns:1fr 1fr}}@media(max-width:600px){.ww-shelf{grid-template-columns:1fr}}
.ww-shelf-card{display:flex;flex-direction:column;background:#fff;border:1px solid #E3E8EF;border-radius:8px;padding:16px 18px;text-decoration:none;color:var(--ink);transition:transform .15s,box-shadow .15s}
.ww-shelf-card:hover{transform:translateY(-2px);box-shadow:0 12px 28px rgba(19,48,110,.10)}
.ww-shelf-art img{width:100%;height:110px;object-fit:contain;mix-blend-mode:multiply;margin-bottom:10px}
.ww-shelf-tag{font-family:var(--hand);color:var(--berry);font-size:.98rem}
.ww-shelf-card strong{font-family:var(--head);color:var(--navy);font-size:1.25rem;line-height:1.2;margin:2px 0 4px}
.ww-shelf-card span:last-child{color:var(--muted);font-size:.95rem;line-height:1.5}

/* sketch headers, v2: the drawing reads at full strength on the right, the copy sits on paper at the left */
.ww-hero.has-sketch{background:#FBF8F0;min-height:560px;display:flex;align-items:center;padding:56px 0 120px}
.ww-hero.has-sketch::before{opacity:1;background:var(--sketch) right center/cover no-repeat;left:28%}
.ww-hero.has-sketch::after{background:linear-gradient(90deg,#FBF8F0 0%,#FBF8F0 30%,rgba(251,248,240,.85) 40%,rgba(251,248,240,0) 62%),linear-gradient(180deg,rgba(251,248,240,0) 72%,rgba(251,248,240,.9) 100%)}
.ww-hero.has-sketch .ww-hero-copy{max-width:600px}
.ww-hero.has-sketch .ww-lede{max-width:46ch}
.ww-hero.has-sketch .wrap{width:100%}
@media(max-width:860px){.ww-hero.has-sketch{min-height:0;display:block;padding:0 0 90px}.ww-hero.has-sketch::before{position:relative;display:block;left:0;height:240px;inset:auto}.ww-hero.has-sketch::after{display:none}.ww-hero.has-sketch .wrap{padding-top:22px}}

/* sketches whose subject sits on the left: mirror them, or give them more room */
.ww-hero.sk-flip::before{transform:scaleX(-1)}
.ww-hero.sk-tight::before{left:44%;background-position:left center}
.ww-hero.sk-tight::after{background:linear-gradient(90deg,#FBF8F0 0%,#FBF8F0 44%,rgba(251,248,240,.6) 50%,rgba(251,248,240,0) 58%),linear-gradient(180deg,rgba(251,248,240,0) 72%,rgba(251,248,240,.9) 100%)}
.ww-hero.sk-tight .ww-hero-copy{max-width:520px}
@media(max-width:860px){.ww-hero.sk-tight::before{left:0}}
.ww-hero.sk-tight h1{font-size:clamp(2.2rem,4vw,3.4rem)}
.ww-hero.sk-tight .ww-u{white-space:normal}
.ww-hero.sk-small h1{font-size:clamp(2.2rem,3.8vw,3.2rem)}
.ww-hero.sk-small .ww-hero-copy{max-width:540px}

/* typography wins over any theme or builder rules that slip through */
body.ww-site{font-family:var(--body)!important}
body.ww-site h1,body.ww-site h2,body.ww-site h3,body.ww-site h4{font-family:var(--head)!important}
body.ww-site .ww-kick,body.ww-site .ww-eyebrow,body.ww-site .ww-btn-ghost,body.ww-site .hand{font-family:var(--hand)!important}
body.ww-site button,body.ww-site input,body.ww-site textarea,body.ww-site select{font-family:var(--ui)}

/* two-line headlines: each line stays whole on desktop */
.ww-ln{display:block}
@media(min-width:861px){.ww-ln{white-space:nowrap}}
.ww-hero h1.ww-h1-l{font-size:clamp(2.2rem,3.6vw,3.3rem)}
.ww-hero h1.ww-h1-xl{font-size:clamp(2rem,3vw,2.8rem)}
.ww-hero.has-sketch .ww-hero-copy{max-width:680px}

/* homepage header: paper, a two-line headline and the created, shared, found story */
.sheet.sheet-paper{background:#F7F6F2 url("../img/paper.webp") center top/cover}

.hh{text-align:center;padding:64px 0 40px}
.hh-k{font-family:var(--hand);color:#1E5BD6;font-size:1.25rem;margin:0 0 18px}
.hh h1{font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(2.4rem,4.6vw,3.9rem);line-height:1.14;letter-spacing:-.015em;margin:0 0 26px}
.hh h1 .ln{display:block}
.hh h1 .u{background:var(--sw) no-repeat left 100%/100% .24em;padding-bottom:.08em}
.hh-l{font-size:1.15rem;line-height:1.7;max-width:38em;margin:0 auto 34px}
.hh-go{display:flex;justify-content:center;gap:22px;align-items:center;flex-wrap:wrap}
.hh-go .alt{font-family:var(--hand);font-size:1.2rem;color:var(--navy)}
.hh-story{display:grid;grid-template-columns:1fr 80px 1.25fr 80px 1fr;align-items:center;max-width:1060px;margin:56px auto 0}
.hh-step img{display:block;height:200px;width:100%;max-width:280px;object-fit:contain;margin:0 auto}
.hh-step.s2 img{max-width:340px}
.hh-step span{display:block;font-family:var(--hand);color:var(--berry);font-size:1.25rem;margin-top:6px}
.hh-arrow svg{width:100%;height:60px;overflow:visible}
.hh-arrow path{fill:none;stroke:#1E9FA1;stroke-width:3;stroke-linecap:round;stroke-dasharray:6 8}
.hh-arrow polyline{fill:none;stroke:#1E9FA1;stroke-width:3;stroke-linecap:round;stroke-linejoin:round}
@media(prefers-reduced-motion:no-preference){
  .hh-step{opacity:0;transform:translateY(14px) scale(.96);animation:hhpop .7s cubic-bezier(.2,1.4,.4,1) forwards}
  .hh-step.s1{animation-delay:.2s}.hh-step.s2{animation-delay:1.2s}.hh-step.s3{animation-delay:2.2s}
  .hh-arrow{opacity:0;animation:hhfade .5s ease forwards}.hh-arrow.a1{animation-delay:.75s}.hh-arrow.a2{animation-delay:1.75s}
  .hh-step img{animation:hhbob 5s ease-in-out infinite}.hh-step.s2 img{animation-delay:-1.6s}.hh-step.s3 img{animation-delay:-3.2s}
}
@keyframes hhpop{to{opacity:1;transform:none}}
@keyframes hhfade{to{opacity:1}}
@keyframes hhbob{50%{transform:translateY(-6px) rotate(-.6deg)}}
@media(max-width:760px){.hh{padding-top:40px}.hh-story{grid-template-columns:1fr;gap:8px;max-width:300px}.hh-arrow svg{height:44px;transform:rotate(90deg)}}

/* more breathing room in every page header */
.ww-hero h1{line-height:1.12}
.ww-hero .ww-eyebrow{margin-bottom:16px}
.ww-hero h1{margin-bottom:24px}
.ww-hero .ww-lede{line-height:1.7}
.ww-hero .ww-buttons{margin-top:30px}

/* homepage specialties: an editorial index, big icons and big names, no boxes */
.spec{padding:96px 0 80px}
.spec-head{text-align:center;max-width:640px;margin:0 auto 52px}
.spec-head .kick{font-family:var(--hand);color:var(--berry);font-size:1.3rem;margin:0 0 10px}
.spec-head h2{font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(2.2rem,4vw,3.2rem);line-height:1.12;margin:0 0 14px}
.spec-sub{font-size:1.12rem;color:var(--muted);margin:0}
.spec-grid{display:grid;grid-template-columns:repeat(4,1fr);border-top:2px solid var(--navy);border-bottom:1px solid #D9DEE6}
.spec-item{display:flex;flex-direction:column;align-items:center;text-align:center;padding:34px 24px 30px;text-decoration:none;color:inherit;position:relative}
.spec-item+.spec-item{border-left:1px dashed #C9D2DE}
.spec-art{display:block;height:190px;width:100%;margin-bottom:14px}
.spec-art img{width:100%;height:100%;object-fit:contain;transition:transform .35s cubic-bezier(.2,1.4,.4,1)}
.spec-item:hover .spec-art img{transform:translateY(-8px) rotate(-2deg) scale(1.04)}
.spec-n{font-family:var(--hand);color:var(--berry);font-size:1.2rem;margin-bottom:2px}
.spec-item h3{font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(1.6rem,2.2vw,2rem);line-height:1.1;margin:0 0 12px}
.spec-item p{color:var(--muted);font-size:1rem;line-height:1.6;margin:0 0 16px;max-width:26ch}
.spec-go{margin-top:auto;font-family:var(--hand);color:var(--royal);font-size:1.12rem}
.spec-item:hover h3{color:var(--royal)}
@media(max-width:1000px){.spec-grid{grid-template-columns:1fr 1fr}.spec-item:nth-child(3){border-left:0}.spec-item:nth-child(n+3){border-top:1px dashed #C9D2DE}}
@media(max-width:560px){.spec-grid{grid-template-columns:1fr}.spec-item+.spec-item{border-left:0;border-top:1px dashed #C9D2DE}}

/* editorial highlight: a hand-drawn marker swipe behind a key line */
.ww-mark{background:linear-gradient(100deg,rgba(191,252,255,0) 0%,rgba(191,252,255,1) 2%,rgba(191,252,255,1) 98%,rgba(191,252,255,0) 100%) no-repeat 0 80%/100% .62em;padding:0 .12em;box-decoration-break:clone;-webkit-box-decoration-break:clone}
.ed-pull{font-family:var(--head);font-style:italic;font-weight:700;color:var(--navy);font-size:clamp(1.8rem,3.2vw,2.5rem)!important;line-height:1.2!important;margin:6px 0 22px!important}
.ways3 img,.ww-fig-card img[src*="management-wheel-sketch"]{mix-blend-mode:multiply}
.ww-tile-icon img{width:150px;height:118px}

/* roadmap: four separate notes on a notebook page, each question doodled with an arrow to its answer */
.ww-roadmap{background:#F7F6F2 url("../img/paper.webp") center/cover;padding:96px 0 90px}
.rm-head{text-align:center;max-width:720px;margin:0 auto 46px}
.rm-head h2{font-size:clamp(2.2rem,4vw,3.2rem);margin:0 0 14px}
.rm-page{display:grid;grid-template-columns:1fr 1fr;column-gap:90px;row-gap:64px;max-width:1080px;margin:0 auto}
.rm-note{display:block;text-decoration:none;color:inherit;position:relative}
.rm-n2{margin-top:56px}.rm-n3{margin-top:-20px}.rm-n4{margin-top:36px}
.rm-q{display:inline-block;font-family:var(--hand);color:var(--berry);font-size:1.5rem;line-height:1.2;transform:rotate(-2deg)}
.rm-n2 .rm-q{transform:rotate(1.5deg);margin-left:40px}.rm-n3 .rm-q{transform:rotate(-1deg);margin-left:10px}.rm-n4 .rm-q{transform:rotate(2deg);margin-left:60px}
.rm-arrow{display:block;width:62px;height:64px;margin:2px 0 -4px 28px;overflow:visible}
.rm-n2 .rm-arrow{margin-left:70px}.rm-n4 .rm-arrow{margin-left:90px}
.rm-arrow path{fill:none;stroke:var(--berry);stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round}
.rm-body{display:grid;grid-template-columns:160px 1fr;column-gap:24px;align-items:start}
.rm-icon img{width:160px;height:140px;object-fit:contain;transform:rotate(-3deg);transition:transform .35s cubic-bezier(.2,1.4,.4,1)}
.rm-n2 .rm-icon img,.rm-n4 .rm-icon img{transform:rotate(3deg)}
.rm-note:hover .rm-icon img{transform:translateY(-6px) rotate(0) scale(1.05)}
.rm-copy strong{display:block;font-family:var(--head);font-weight:800;color:var(--navy);font-size:1.6rem;line-height:1.15;margin:6px 0 8px}
.rm-note:hover strong{color:var(--royal)}
.rm-text{display:block;color:var(--muted);font-size:1rem;line-height:1.6}
.rm-foot{display:flex;align-items:center;gap:16px;flex-wrap:wrap;margin-top:12px}
.rm-tag{display:inline-block;padding:4px 14px 4px 22px;background:#DDF2F9;border:1.5px solid #3AA8E4;border-radius:3px 14px 14px 3px;font-family:var(--head);font-weight:700;color:var(--navy);position:relative;transform:rotate(-2deg)}
.rm-tag::before{content:"";position:absolute;left:8px;top:50%;width:6px;height:6px;border-radius:50%;background:#fff;border:1.5px solid #3AA8E4;transform:translateY(-50%)}
.rm-go{font-family:var(--hand);color:var(--royal);font-size:1.1rem}
@media(max-width:900px){.rm-page{grid-template-columns:1fr;row-gap:48px}.rm-n2,.rm-n3,.rm-n4{margin-top:0}.rm-note .rm-q,.rm-note .rm-arrow{margin-left:0!important}}
@media(max-width:560px){.rm-body{grid-template-columns:100px 1fr}.rm-icon img{width:100px;height:90px}.rm-q{font-size:1.3rem}}

/* roadmap v3: big icons first, a wooden direction sign on each note */
.rm-page{column-gap:80px;row-gap:72px;max-width:1120px}
.rm-body{display:block}
.rm-icon{display:block;margin:0 0 8px 6px}
.rm-icon img{width:280px;height:230px;object-fit:contain;object-position:left center}
.rm-copy{display:block;max-width:440px}
.rm-sign{display:inline-block;position:relative;height:34px;line-height:30px;box-sizing:border-box;font-family:var(--hand);color:var(--navy);font-size:1.05rem;padding:0 8px 0 14px;margin:0 22px 12px 0;background:#F4E3C3;border:2px solid #5A3A1E;border-right:0;border-radius:3px 0 0 3px;transform:rotate(-2deg)}
.rm-sign::before{content:"";position:absolute;top:-2px;right:-18px;border-top:17px solid transparent;border-bottom:17px solid transparent;border-left:18px solid #5A3A1E}
.rm-sign::after{content:"";position:absolute;top:0;right:-15px;border-top:15px solid transparent;border-bottom:15px solid transparent;border-left:15px solid var(--sbg,#F4E3C3)}
.rm-n2 .rm-sign{--sbg:#E7F4F4;background:#E7F4F4;transform:rotate(1.5deg)}.rm-n3 .rm-sign{--sbg:#FBE7EF;background:#FBE7EF}.rm-n4 .rm-sign{--sbg:#DDF2F9;background:#DDF2F9;transform:rotate(2deg)}
.rm-copy strong{margin-top:0;font-size:1.75rem}
.rm-q{font-size:1.55rem}
@media(max-width:560px){.rm-icon img{width:220px;height:180px}}

/* roadmap v4: calmer, aligned notes. Question on top, big sketch on the left, the details on the right */
.rm-page{grid-template-columns:1fr 1fr;column-gap:72px;row-gap:80px;max-width:1160px}
.rm-n2,.rm-n3,.rm-n4{margin-top:0}
.rm-note .rm-q,.rm-n2 .rm-q,.rm-n3 .rm-q,.rm-n4 .rm-q{display:block;margin-left:0;font-size:1.25rem;transform:rotate(-1.2deg);max-width:none}
.rm-arrow,.rm-n2 .rm-arrow,.rm-n4 .rm-arrow{width:48px;height:48px;margin:2px 0 0 54px}
.rm-body{display:grid;grid-template-columns:220px 1fr;column-gap:28px;align-items:center}
.rm-icon{margin:0}
.rm-icon img{width:220px;height:190px;object-position:center}
.rm-copy{max-width:none}
.rm-copy strong{font-size:1.6rem}
.rm-text{font-size:.98rem}
@media(max-width:1000px){.rm-page{grid-template-columns:1fr;max-width:640px}}
@media(max-width:560px){.rm-body{grid-template-columns:1fr}.rm-icon img{width:200px;height:170px;object-position:left center}}

/* roadmap v5: four spacious rows, a big sketch and a big question, alternating sides like a magazine */
.rm-page{display:block;max-width:1000px}
.rm-row{display:grid;grid-template-columns:340px 1fr;column-gap:56px;align-items:center;text-decoration:none;color:inherit;padding:34px 0}
.rm-row+.rm-row{border-top:1px dashed rgba(19,48,110,.18)}
.rm-row:nth-child(even){grid-template-columns:1fr 340px}
.rm-row:nth-child(even) .rm-pic{order:2}
.rm-pic img{display:block;width:340px;height:270px;object-fit:contain;transition:transform .4s cubic-bezier(.2,1.4,.4,1)}
.rm-row:nth-child(odd) .rm-pic img{transform:rotate(-2deg)}.rm-row:nth-child(even) .rm-pic img{transform:rotate(2deg)}
.rm-row:hover .rm-pic img{transform:translateY(-6px) rotate(0) scale(1.04)}
.rm-ask{display:block;font-family:var(--hand);color:var(--berry);font-size:clamp(1.6rem,2.6vw,2.15rem);line-height:1.25;margin:0 0 16px}
.rm-info .rm-sign{margin:0 22px 14px 0;font-size:1.15rem;height:36px;line-height:32px}
.rm-info .rm-sign::before{border-top-width:18px;border-bottom-width:18px}
.rm-info .rm-sign::after{border-top-width:16px;border-bottom-width:16px}
.rm-r1 .rm-sign{--sbg:#F4E3C3;background:#F4E3C3}.rm-r2 .rm-sign{--sbg:#E7F4F4;background:#E7F4F4;transform:rotate(1.5deg)}.rm-r3 .rm-sign{--sbg:#FBE7EF;background:#FBE7EF}.rm-r4 .rm-sign{--sbg:#DDF2F9;background:#DDF2F9;transform:rotate(2deg)}
.rm-info .rm-text{display:block;color:var(--muted);font-size:1.05rem;line-height:1.65;max-width:46ch}
.rm-info .rm-foot{margin-top:16px}
.rm-row:hover .rm-ask{color:var(--royal)}
@media(max-width:860px){.rm-row,.rm-row:nth-child(even){grid-template-columns:1fr;row-gap:10px}.rm-row:nth-child(even) .rm-pic{order:0}.rm-pic img{width:260px;height:210px}}

/* roadmap v6: pairs pulled together, an editorial question, a big faint number behind each sketch */
.rm-page{max-width:1000px}
.rm-row,.rm-row:nth-child(even){grid-template-columns:360px minmax(0,520px);justify-content:center;column-gap:64px;padding:44px 0}
.rm-row:nth-child(even){grid-template-columns:minmax(0,520px) 360px}
.rm-pic{position:relative;display:grid;place-items:center}
.rm-pic img{position:relative;z-index:1;width:330px;height:270px}
.rm-num{position:absolute;z-index:0;left:-6px;top:-30px;font-family:var(--head);font-weight:900;font-size:9rem;line-height:1;color:rgba(19,48,110,.07);letter-spacing:-.04em}
.rm-row:nth-child(even) .rm-num{left:auto;right:-6px}
.rm-ask{font-family:var(--head);font-style:italic;font-weight:700;color:var(--navy);font-size:clamp(1.7rem,2.6vw,2.2rem);line-height:1.2;margin:0 0 18px}
.rm-row:hover .rm-ask{color:var(--royal)}
.rm-info .rm-sign{font-size:1.2rem}
.rm-info .rm-text{font-size:1.12rem;color:#3B4049;max-width:none}
.rm-info .rm-tag{font-size:1.15rem}
.rm-info .rm-go{font-size:1.2rem}
@media(max-width:960px){.rm-row,.rm-row:nth-child(even){grid-template-columns:1fr;justify-content:stretch}.rm-pic{justify-items:start}.rm-num{font-size:6rem}}
.rm-num{left:-34px;top:-56px;font-size:7.5rem;color:rgba(179,34,106,.13);font-style:italic}
.rm-row:nth-child(even) .rm-num{right:-34px}

/* roadmap v7: the audit name on a big sign is the header; the question sits underneath */
.rm-info .rm-sign{font-size:clamp(1.5rem,2.2vw,1.85rem);height:54px;line-height:50px;padding:0 12px 0 20px;margin:0 30px 16px 0;border-width:2.5px}
.rm-info .rm-sign::before{top:-2.5px;right:-27px;border-top-width:27px;border-bottom-width:27px;border-left-width:27px}
.rm-info .rm-sign::after{top:0;right:-23px;border-top-width:24.5px;border-bottom-width:24.5px;border-left-width:23px}
.rm-ask{font-size:clamp(1.25rem,1.8vw,1.45rem);color:var(--berry);margin:0 0 12px;line-height:1.3}
.rm-row:hover .rm-ask{color:var(--berry)}
.rm-row:hover .rm-sign{filter:brightness(1.03)}

/* roadmap v8: easy-to-read serif names on the signs, no numbers, bigger sketches */
.rm-info .rm-sign{font-family:var(--head);font-weight:800;font-size:clamp(1.4rem,2vw,1.7rem);letter-spacing:-.01em}
.rm-num{display:none}
.rm-row,.rm-row:nth-child(even){grid-template-columns:420px minmax(0,500px);column-gap:56px}
.rm-row:nth-child(even){grid-template-columns:minmax(0,500px) 420px}
.rm-pic img{width:410px;height:320px}
@media(max-width:960px){.rm-row,.rm-row:nth-child(even){grid-template-columns:1fr}.rm-pic img{width:300px;height:240px}}

/* real tool logos */
.ww-tool.ww-tool-logo{display:grid;place-items:center;padding:18px 20px}
.ww-tool-logo img{max-height:46px;max-width:170px;width:auto;height:auto;object-fit:contain}
/* flip cards */
.ww-fcs{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
@media(max-width:960px){.ww-fcs{grid-template-columns:1fr 1fr}}@media(max-width:600px){.ww-fcs{grid-template-columns:1fr}}
.ww-fc{all:unset;cursor:pointer;display:block;perspective:1200px;height:380px}
.ww-fc:focus-visible{outline:3px solid var(--sky);outline-offset:4px;border-radius:12px}
.ww-fc-in{position:relative;display:block;width:100%;height:100%;transition:transform .7s cubic-bezier(.2,.8,.2,1);transform-style:preserve-3d}
.ww-fc:hover .ww-fc-in,.ww-fc.is-flipped .ww-fc-in{transform:rotateY(180deg)}
@media(hover:none){.ww-fc:hover .ww-fc-in{transform:none}.ww-fc.is-flipped .ww-fc-in{transform:rotateY(180deg)}}
.ww-fc-front,.ww-fc-back{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center;padding:26px 24px;border-radius:12px;backface-visibility:hidden;-webkit-backface-visibility:hidden}
.ww-fc-front{background:#fff;border:1px solid #DCE6EE;box-shadow:0 10px 26px rgba(19,48,110,.07)}
.ww-fc-front img{width:190px;height:170px;object-fit:contain;margin-bottom:10px}
.ww-fc strong{display:block;font-family:var(--head);font-weight:800;color:var(--navy);font-size:1.45rem;line-height:1.15;margin-bottom:8px}
.ww-fc-line{color:var(--muted);font-size:1.02rem;line-height:1.5}
.ww-fc-hint{margin-top:12px;font-family:var(--hand);color:var(--royal);font-size:1.05rem}
.ww-fc-back{background:var(--navy);transform:rotateY(180deg);box-shadow:0 14px 30px rgba(19,48,110,.18)}
.ww-fc-back strong{color:#fff}
.ww-fc-text{color:#E4ECF7;font-size:1.02rem;line-height:1.6}
.ww-fc-note{text-align:center;color:var(--muted);margin:30px auto 0;max-width:60ch}
/* AI honesty block */
.ww-honest{max-width:760px;margin:0 auto;font-size:1.15rem;line-height:1.75}
.ww-honest p{margin:0 0 18px}
.ww-fc-front{background:#fff}

@media(min-width:1100px){.ww-tools{grid-template-columns:repeat(6,1fr)}}
.ww-head h2 .ww-ln{display:block}
.ww-honest{margin:0}
.ww-fc-front img{width:100%;max-width:270px;height:175px}

/* iceberg: let the sketch run large */
#content .ww-feature-grid{grid-template-columns:.75fr 1.25fr;gap:48px}
.ww-fig-iceberg img{width:100%;max-width:none;margin:0}
@media(max-width:900px){#content .ww-feature-grid{grid-template-columns:1fr}}
/* whoopsy daisies */
.ww-oops{display:grid;grid-template-columns:300px 1fr;gap:48px;align-items:center;margin-top:10px}
.ww-oops-art img{width:100%;max-width:300px}
.ww-oops-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.ww-oops-cards article{background:#fff;border:1px solid #DCE6EE;border-top:4px solid var(--berry);border-radius:6px;padding:22px 20px}
.ww-oops-cards strong{display:block;font-family:var(--head);font-weight:800;color:var(--navy);font-size:2rem;line-height:1.05}
.ww-oops-cards span{display:block;font-family:var(--hand);color:var(--berry);font-size:1.15rem;margin:2px 0 10px}
.ww-oops-cards p{margin:0;color:var(--muted);line-height:1.55}
.ww-oops-note{margin:30px 0 18px;font-size:1.1rem;max-width:62ch}
@media(max-width:1000px){.ww-oops{grid-template-columns:1fr}.ww-oops-art img{max-width:220px}.ww-oops-cards{grid-template-columns:1fr}}
/* one wide quote */
.ww-voice-wide figure{margin:10px 0 0;max-width:1000px}
.ww-voice-wide blockquote{margin:12px 0 26px;font-family:var(--head);font-style:italic;color:var(--navy);font-size:clamp(1.4rem,2.4vw,1.95rem);line-height:1.45}
.ww-voice-wide figcaption{display:flex;align-items:center;gap:22px}
.vw-logo img{max-height:60px;width:auto}
.vw-logo .ww-logos{margin:0;display:block}
.vw-who strong{display:block;font-family:var(--hand);color:var(--berry);font-size:1.25rem;font-weight:400}
.vw-who span{display:block;color:var(--muted);font-size:.95rem}

/* paid: the three promises as a signed note, not icon tiles */
.ww-promise{position:relative;max-width:820px;margin:10px auto 0;background:#FFFFFF;border:1px solid #DCE6EE;border-radius:4px;padding:40px 48px 30px 78px;box-shadow:0 18px 40px rgba(19,48,110,.08);background-image:linear-gradient(transparent 0,transparent 47px,rgba(58,168,228,.16) 48px);background-size:100% 48px;background-position:0 22px}
.ww-promise::before{content:"";position:absolute;left:52px;top:0;bottom:0;width:2px;background:rgba(179,34,106,.35)}
.ww-promise ol{list-style:none;margin:0;padding:0;counter-reset:p}
.ww-promise li{position:relative;padding:0 0 26px 18px;counter-increment:p}
.ww-promise li::before{content:"";position:absolute;left:-42px;top:2px;width:26px;height:26px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 30 30'%3E%3Cpath d='M4 16 C 8 19, 10 23, 12 25 C 15 17, 20 10, 27 4' fill='none' stroke='%232E7D4F' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") no-repeat center/contain}
.ww-promise strong{display:block;font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(1.3rem,2vw,1.6rem);line-height:1.2;margin-bottom:6px}
.ww-promise li span{display:block;color:#3B4049;font-size:1.05rem;line-height:1.6}
.ww-promise-sig{margin:4px 0 0 18px;font-family:var(--hand);color:var(--berry);font-size:1.35rem;transform:rotate(-2deg);display:inline-block}
@media(max-width:600px){.ww-promise{padding:30px 22px 24px 54px}.ww-promise::before{left:34px}.ww-promise li::before{left:-38px;width:22px;height:22px}}

/* headers without sketch backgrounds: paper texture and a spot illustration */
.ww-hero:not(.has-sketch){background:#F7F6F2 url("../img/paper.webp") center/cover}
.ww-hero:not(.has-sketch) .ww-hero-art{display:block}
.ww-hero:not(.has-sketch) .ww-hero-art img{max-height:300px;max-width:100%;width:auto;mix-blend-mode:normal}
.ww-hero-wheel{width:260px!important;height:auto!important}
@media(max-width:860px){.ww-hero:not(.has-sketch) .ww-hero-art{margin-top:24px}.ww-hero:not(.has-sketch) .ww-hero-art img{max-height:200px}}
.ww-hero:not(.has-sketch) .ww-hero-art img{max-height:320px;min-height:200px;object-fit:contain}

/* hospitality: all logos on one line */
.ww-logos-one .ww-logo-row{flex-wrap:nowrap;justify-content:space-between;gap:20px 28px}
.ww-logos-one .ww-logo-row img{max-height:46px;max-width:120px;min-width:0;flex:0 1 auto}
@media(max-width:900px){.ww-logos-one .ww-logo-row{flex-wrap:wrap;justify-content:center}}

/* ================= 2.11 homepage story: funnel, forest, ecosystem, stages ================= */
.ww-story{padding:88px 24px 104px;position:relative;overflow-x:clip}
.ww-story p,.ww-story h2,.ww-story h3{letter-spacing:normal}
.ww-story a{color:var(--navy)}.ww-story a:hover{color:var(--royal)}
.ww-story .btn{color:#fff}
.ww-story img{max-width:none}
.ww-ink{mix-blend-mode:multiply}
.wcol{border:18px solid transparent;border-image:url("../img/home/sketch-box.png") 46 stretch}
@media (max-width:1000px){
 .ww-story{padding:64px 20px 80px}
 .sb{height:auto!important;display:flex;flex-direction:column;gap:20px}
 .sb-a{position:static!important;width:auto!important;max-width:100%!important;transform:none!important}
 .sb-trail,.sb svg.sb-a{display:none!important}
 .sb-head{order:-1}
 .sb img.sb-a{width:50%!important;max-width:300px!important;align-self:center}
 .sb img.sb-a[alt^="A magnifying"]{width:90%!important;max-width:620px!important}
 .ec{height:auto!important;display:flex;flex-direction:column;gap:18px;margin-bottom:24px!important}
 .ec-a,.ec-map{position:static!important;width:auto!important;text-align:left!important}
 .ec-map{width:100%!important;max-width:100%!important;order:-1}
 .ec-lead{display:none!important}
 .wflow{flex-wrap:wrap!important;justify-content:center!important;gap:24px!important}
 .wcol{flex:0 1 calc(50% - 12px)!important;box-sizing:border-box;margin-top:0!important}
 .warr{display:none!important}
}
@media (max-width:620px){
 .wcol{flex-basis:100%!important}.wflow{gap:16px!important}
 .sb img.sb-a{width:60%!important;max-width:240px!important}
 .sb img.sb-a[alt^="A magnifying"]{width:100%!important;max-width:420px!important}
 .ww-story h2{font-size:38px!important}
 .ww-story .punch{font-size:28px!important}
 .ww-story h3{font-size:30px!important}
}

/* ================= 2.12 ================= */
/* page headers: no torn edge, the paper fades into the page */
.ww-hero .tear,.sheet .tear{display:none}
.ww-hero,.sheet.sheet-paper{-webkit-mask-image:linear-gradient(180deg,#000 calc(100% - 140px),rgba(0,0,0,.55) calc(100% - 60px),transparent 100%);mask-image:linear-gradient(180deg,#000 calc(100% - 140px),rgba(0,0,0,.55) calc(100% - 60px),transparent 100%)}
.ww-hero{padding-bottom:130px}
.ww-hero.has-sketch{padding-bottom:140px}
.ww-hero+.ww-section{padding-top:56px}

/* homepage stats: one aligned column of numbers */
.st-list{display:flex;flex-direction:column;gap:20px}
.st-row{display:grid;grid-template-columns:112px 1fr;column-gap:18px;align-items:start}
.st-n{font-family:var(--head);font-weight:600;font-size:46px;line-height:1;color:var(--navy);text-align:right;padding-top:2px;white-space:nowrap}
.st-row p{margin:0;font-size:17px;line-height:1.45;color:#4A5668}
.st-row b{color:var(--navy)}
.st-row small{font-size:13px;color:#6B7686}
@media (max-width:1000px){.st-n{text-align:left}.st-note{display:none}.st-list{width:100%!important}}
@media (max-width:520px){.st-row{grid-template-columns:86px 1fr}.st-n{font-size:36px}}

/* homepage closing call to action */
.eco-cta{max-width:900px;margin:56px auto 0;text-align:center}
.eco-cta .punch{margin:0;font-family:var(--head);font-weight:600;font-size:42px;line-height:1.3;color:var(--navy)}
.eco-hand{margin:18px 0 30px;font-family:var(--hand);font-size:24px;color:var(--berry)}
.eco-card{display:flex;align-items:center;justify-content:space-between;gap:28px;text-align:left;background:#fff;border:1px solid #D6E4EE;border-radius:10px;padding:26px 30px;box-shadow:0 12px 30px rgba(19,48,110,.07)}
.eco-card p{margin:0;font-size:18px;line-height:1.55;color:#4A5668;max-width:30em}
.eco-card .btn{flex:none}
@media (max-width:760px){.eco-card{flex-direction:column;align-items:flex-start}.eco-cta .punch{font-size:28px}}

/* blueprint sections: light blue line drawings on a blueprint grid */
.ww-blueprint{position:relative;color:#E6F3FB;padding:96px 0;background-color:#2C5DB4;background-image:radial-gradient(ellipse at 50% 40%,rgba(255,255,255,.06),rgba(0,0,0,.14) 100%),linear-gradient(rgba(170,225,255,.22) 1px,transparent 1px),linear-gradient(90deg,rgba(170,225,255,.22) 1px,transparent 1px),linear-gradient(rgba(170,225,255,.08) 1px,transparent 1px),linear-gradient(90deg,rgba(170,225,255,.08) 1px,transparent 1px);background-size:100% 100%,64px 64px,64px 64px,16px 16px,16px 16px}
.ww-blueprint h2,.ww-blueprint h3{color:#fff}
.ww-blueprint a{color:#BFFCFF}
.bp-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:56px;align-items:center}
.bp-wheel{margin:0}
.bp-wheel img{width:100%;max-width:600px;margin:0 auto}
.bp-kick,.ww-blueprint .ww-kick{font-family:var(--hand);color:#BFFCFF;font-size:1.3rem;margin:0 0 10px}
.bp-copy h2{font-size:clamp(2rem,3.6vw,2.8rem);font-weight:700;margin:0 0 18px;color:#fff}
.bp-copy p{font-size:1.1rem;line-height:1.7;margin:0 0 14px;color:#E6F3FB}
.bp-own,.ww-blueprint .ww-own{font-family:var(--hand)!important;color:#BFFCFF!important;font-size:1.25rem!important;margin-top:20px!important}
.ww-blueprint .ww-sub,.ww-blueprint .ww-sub p{color:#DCEBF7}
.ww-blueprint .ww-deflist{border-color:rgba(191,244,255,.35)}.ww-blueprint .ww-deflist dt{color:#BFFCFF}.ww-blueprint .ww-deflist dd{color:#fff}
@media (max-width:900px){.bp-grid{grid-template-columns:1fr;gap:36px}.ww-blueprint{padding:72px 0}}
.ways3{display:none}
/* blueprint steps: three white note boxes joined by a light blue line */
.bp-steps{list-style:none;margin:36px 0 0;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:40px;position:relative}
.bp-steps::before{content:"";position:absolute;left:8%;right:8%;top:58px;height:4px;background:#BFFCFF;border-radius:2px;opacity:.9}
.bp-steps li{position:relative;text-align:center}
.bp-steps .bp-ic{width:116px;height:116px;margin:0 auto 18px;border-radius:50%;border:4px solid #BFFCFF;background:#fff;display:grid;place-items:center;position:relative;z-index:1}
.bp-steps .bp-ic img{width:76px;height:76px;object-fit:contain;mix-blend-mode:multiply}
.bp-steps .bp-tag{display:block;font-family:var(--hand);color:#BFFCFF;font-size:1.2rem;letter-spacing:.06em;text-transform:uppercase;margin-bottom:8px}
.bp-box{background:#fff;color:var(--ink);border:3px solid #BFFCFF;border-radius:12px;padding:20px 20px 22px;box-shadow:0 10px 26px rgba(8,30,80,.25)}
.bp-box h3{color:var(--navy)!important;font-size:1.3rem;margin:0 0 8px}
.bp-box p{margin:0;color:#3B4049;line-height:1.6}
@media (max-width:860px){.bp-steps{grid-template-columns:1fr;gap:28px}.bp-steps::before{display:none}}

/* results band */
.res .sec-head{align-items:flex-end}
.res-note{font-family:var(--hand);color:#DDF5F2;font-size:1.15rem}
.nums-5{grid-template-columns:repeat(5,1fr)}
.nums-5 .num{padding:0 20px}
.nums-5 .num strong{font-size:clamp(2.3rem,3.6vw,3.4rem);white-space:nowrap}
.nums-5 .num:first-child{padding-left:0}
@media (max-width:1000px){.nums-5{grid-template-columns:repeat(3,1fr);gap:40px 0}.nums-5 .num:nth-child(4){border-left:0;padding-left:0}}
@media (max-width:620px){.nums-5{grid-template-columns:1fr 1fr}.nums-5 .num:nth-child(3),.nums-5 .num:nth-child(5){border-left:0;padding-left:0}.nums-5 .num:nth-child(4){border-left:1px dashed rgba(255,255,255,.45);padding-left:20px}}

/* Disney: one big number */
.dz{margin:6px 0 22px}
.dz-one{display:block;font-family:var(--hand);color:var(--berry);font-size:1.45rem;transform:rotate(-2deg);transform-origin:left}
.dz-big{display:block;font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(4.2rem,9vw,7rem);line-height:1;letter-spacing:-.03em;margin:4px 0 6px}
.dz-big .ww-mark{background-size:100% .38em;background-position:0 82%}
.dz-lbl{display:block;font-family:var(--ui);font-weight:700;color:var(--navy);font-size:1.1rem}
.desk .stats{display:none}

/* ad accounts */
.ad-ai{font-size:1.08rem}

/* inner pages: spacing between a path and its price box */
.ww-path+.ww-prices{margin-top:64px}
.ww-prices{margin-top:40px}

/* small figure */
.ww-fig-small img{max-width:360px;margin:0 auto}

/* PR: earned media story, no masthead */
.pr-news{display:grid;grid-template-columns:1fr 1.1fr;gap:56px;align-items:center}
.pr-news-cols{display:grid;grid-template-columns:1fr 1fr;gap:26px 30px}
.pr-news-cols h3{font-size:1.2rem;margin:0 0 6px}
.pr-news-cols p{margin:0;color:#3B4049;line-height:1.6}
.pr-news-fig{margin:0;background:#fff;border-radius:12px;padding:22px;box-shadow:0 18px 44px rgba(19,48,110,.12)}
.pr-news-fig img{width:100%;max-width:640px;margin:0 auto}
.pr-news-fig figcaption{font-family:var(--hand);color:var(--muted);text-align:center;margin-top:10px;font-size:1.1rem}
.pr-pull{font-family:var(--head);font-style:italic;font-weight:600;color:var(--navy);font-size:clamp(1.4rem,2.6vw,1.9rem);line-height:1.35;text-align:center;max-width:36em;margin:56px auto 0;text-wrap:balance}
@media (max-width:960px){.pr-news{grid-template-columns:1fr}.pr-news-cols{grid-template-columns:1fr}}
.pr-famous{margin-top:56px;display:grid;grid-template-columns:auto 1fr;gap:36px;align-items:center;background:var(--navy);color:#DCE6F6;border-radius:12px;padding:40px 48px}
.pr-famous-kick{font-family:var(--hand);color:#BFFCFF;font-size:1.2rem;margin:0 0 6px}
.pr-famous h3{color:#fff;font-size:clamp(1.7rem,3vw,2.4rem);margin:0 0 14px;line-height:1.15}
.pr-famous p{margin:0 0 10px;line-height:1.7}
.pr-famous img{width:180px;height:auto}
@media (max-width:760px){.pr-famous{grid-template-columns:1fr;padding:30px 24px}.pr-famous img{width:120px}}

/* AI: a worked example */
.ww-example{margin-top:56px;display:grid;grid-template-columns:1fr 1fr;gap:40px;background:#fff;border:1px solid #D6E4EE;border-left:6px solid var(--teal);border-radius:10px;padding:34px 38px}
.ww-example h3{font-size:1.45rem;margin:0 0 10px}
.ww-example p{margin:0 0 12px;line-height:1.65;color:#3B4049}
.ww-example ul{margin:0;padding:0;list-style:none}
.ww-example li{padding:9px 0 9px 26px;border-bottom:1px dashed #C8D3E3;position:relative;color:#3B4049}
.ww-example li::before{content:"";position:absolute;left:2px;top:19px;width:12px;height:3px;background:var(--teal);transform:rotate(-8deg)}
.ww-example .ex-kick{font-family:var(--hand);color:var(--berry);font-size:1.15rem;margin:0 0 4px}
@media (max-width:860px){.ww-example{grid-template-columns:1fr;padding:26px 22px}}

/* about: the story in chapters */
.ab-intro{display:grid;grid-template-columns:280px 1fr;gap:56px;align-items:center;margin-bottom:64px}
.ab-intro .ww-headshot{margin:0}
.ab-intro p{font-size:1.15rem;line-height:1.7;margin:0 0 14px}
.ab-ch{list-style:none;margin:0;padding:0 0 0 64px;position:relative;max-width:900px}
.ab-ch::before{content:"";position:absolute;left:22px;top:10px;bottom:10px;width:4px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 8 40'%3E%3Cpath d='M4 0 C 7 10, 1 20, 4 40' fill='none' stroke='%233AA8E4' stroke-width='2.4' stroke-dasharray='5 6'/%3E%3C/svg%3E") repeat-y center/8px 40px}
.ab-ch li{position:relative;padding:0 0 44px}
.ab-ch li::before{content:"";position:absolute;left:-54px;top:4px;width:24px;height:30px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 30'%3E%3Cpath d='M12 2 C 16 10, 21 15, 21 20 a 9 9 0 0 1 -18 0 C 3 15, 8 10, 12 2 z' fill='%23BFE3EC' stroke='%231E5BD6' stroke-width='1.8'/%3E%3C/svg%3E") no-repeat center/contain}
.ab-when{display:block;font-family:var(--hand);color:var(--berry);font-size:1.2rem;margin-bottom:2px}
.ab-ch h3{font-size:clamp(1.45rem,2.4vw,1.85rem);margin:0 0 10px}
.ab-ch p{margin:0 0 10px;font-size:1.06rem;line-height:1.72;color:#2F3540}
.ab-ch .ab-take{font-family:var(--hand);color:var(--royal);font-size:1.15rem;margin-top:6px}
.ab-sum{max-width:900px;margin:20px 0 0;padding:30px 34px;background:#fff;border:1px solid #D6E4EE;border-radius:10px}
.ab-sum p{margin:0 0 12px;font-size:1.12rem;line-height:1.7}
@media (max-width:760px){.ab-intro{grid-template-columns:1fr;gap:26px}.ab-intro .ww-headshot{max-width:200px!important}.ab-ch{padding-left:46px}.ab-ch::before{left:12px}.ab-ch li::before{left:-44px}}
.ww-blueprint>.wrap>.bp-copy{max-width:none;text-align:center}
.ww-blueprint>.wrap>.bp-copy>.bp-lead{max-width:44em;margin:0 auto}
.ww-blueprint>.wrap>.bp-copy>.bp-own{text-align:center}
.pr-news-head{font-size:clamp(1.6rem,2.8vw,2.2rem);margin:0 0 12px}
.pr-news .ww-lead-p{margin:0 0 26px;color:#3B4049}
.ww-why-charge{max-width:820px;margin:8px 0 30px;padding:28px 32px;background:#fff;border:1px solid #D6E4EE;border-left:5px solid var(--berry);border-radius:8px}
.ww-why-charge h3{font-size:1.4rem;margin:0 0 10px}
.ww-why-charge p{margin:0 0 12px;line-height:1.7;color:#3B4049}
.ww-why-hand{font-family:var(--hand);color:var(--royal)!important;font-size:1.3rem;line-height:1.4!important;margin:16px 0 0!important}
.ww-oops-art img{max-width:320px}
.ww-hero:not(.has-sketch) .ww-hero-art img.ww-hero-lodge{max-height:400px;width:100%;max-width:440px}
.ww-hero:not(.has-sketch) .ww-hero-art img.ww-hero-big{max-height:340px}
@media(max-width:860px){.ww-hero:not(.has-sketch) .ww-hero-art img.ww-hero-lodge{max-height:260px}}
.ab-intro h2{font-size:clamp(2rem,3.6vw,2.8rem);margin:0 0 16px}

/* blog post: the P.T. Barnum Fallacy */
.bn-cover{max-width:300px;margin:0 auto;transform:rotate(3deg)}
.bn-open-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.bn-q{font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(2rem,4vw,3.1rem);line-height:1.12;margin:0 0 16px}
.bn-chat{display:flex;flex-direction:column;gap:12px}
.bn-chat p{margin:0;display:flex;gap:12px;align-items:center;background:#fff;border:1px solid #D6E4EE;border-radius:18px 18px 18px 4px;padding:12px 18px;max-width:30em;box-shadow:0 6px 16px rgba(19,48,110,.06);font-size:1.08rem}
.bn-chat span{font-size:1.5rem;line-height:1}
.bn-chat .bn-me{align-self:flex-end;background:var(--navy);color:#fff;border-radius:18px 18px 4px 18px;border-color:var(--navy)}
.bn-chat .bn-shrug{background:none;border:0;box-shadow:none;font-family:var(--hand);color:var(--berry);font-size:1.25rem}
.bn-why{display:grid;grid-template-columns:180px 1fr;gap:56px;align-items:start}
.bn-why>div>p{font-size:1.1rem;line-height:1.75;max-width:62ch}
.bn-man{margin:0;position:sticky;top:120px}
.bn-man img{width:100%;mix-blend-mode:multiply}
.bn-quote-img{margin:30px 0 0;max-width:640px}
.bn-quote-img img{width:100%;border-radius:8px;box-shadow:0 14px 34px rgba(19,48,110,.12)}
.bn-big{font-family:var(--head);font-style:italic;font-weight:700;color:#fff;font-size:clamp(1.6rem,3vw,2.3rem)!important;line-height:1.25!important;margin:26px 0!important;padding-left:22px;border-left:4px solid #BFFCFF}
.bn-manu p,.bn-end p{font-size:1.12rem;line-height:1.75}
.bn-two{display:grid;grid-template-columns:1fr 1fr;gap:32px}
.bn-card{background:#fff;border:1px solid #D6E4EE;border-radius:10px;padding:30px 32px}
.bn-tag{font-family:var(--hand);color:var(--berry);font-size:1.2rem;margin:0 0 4px}
.bn-card h3{font-size:1.6rem;margin:0 0 14px}
.bn-card p{line-height:1.7;color:#2F3540}
.bn-card blockquote{margin:16px 0;padding:14px 20px;border-left:4px solid var(--sky);background:#F3F8FB;font-family:var(--head);font-style:italic;color:var(--navy);line-height:1.55}
.bn-circus{margin:0 auto 44px;max-width:760px}
.bn-circus img{width:100%;border-radius:10px;box-shadow:0 18px 40px rgba(19,48,110,.14)}
.bn-ind{display:grid;grid-template-columns:repeat(6,1fr);gap:24px}
.bn-ind article{grid-column:span 2;background:#fff;border:1px solid #D6E4EE;border-radius:10px;padding:24px 24px 20px;display:flex;flex-direction:column}
.bn-ind article:nth-child(4){grid-column:2 / span 2}
.bn-ind h3{font-size:1.25rem;margin:0 0 10px}
.bn-ind p{margin:0 0 14px;color:#3B4049;line-height:1.65}
.bn-alarm{margin:auto 0 0!important;padding:12px 14px;background:#FBEAF2;border-radius:8px;color:var(--berry)!important;font-weight:600;display:flex;gap:10px}
.bn-hand{font-family:var(--hand);color:var(--royal);font-size:1.35rem;line-height:1.4}
.bn-thanks{font-family:var(--hand);color:var(--berry);font-size:1.5rem;margin:0 0 10px}
.bn-list{list-style:none;margin:0;padding:0}
.bn-list li{display:flex;gap:16px;align-items:center;padding:16px 0;border-bottom:1px dashed #C8D3E3;font-size:1.12rem;color:var(--ink)}
.bn-list span{font-size:2rem;line-height:1}
.bn-end{text-align:center}
.bn-end .bn-big{border:0;padding:0;margin:30px auto!important;max-width:24em}
.bn-els{display:grid;grid-template-columns:repeat(4,1fr);gap:22px}
.bn-els article{position:relative;background:#fff;border:1px solid #D6E4EE;border-radius:12px;padding:26px 22px 20px;display:flex;flex-direction:column}
.bn-els article:nth-child(5){grid-column:1 / span 1}
.bn-el-ic{font-size:2.2rem;line-height:1;margin-bottom:10px}
.bn-el-n{position:absolute;right:18px;top:12px;font-family:var(--head);font-weight:900;font-size:3rem;line-height:1;color:rgba(19,48,110,.08)}
.bn-els h3{font-size:1.35rem;margin:0 0 6px}
.bn-el-q{font-family:var(--hand);color:var(--berry);font-size:1.1rem;line-height:1.35;margin:0 0 10px}
.bn-els p{margin:0 0 12px;color:#3B4049;line-height:1.6;font-size:.98rem}
.bn-el-c{margin:auto 0 0!important;padding-top:12px;border-top:1px dashed #C8D3E3;color:var(--navy)!important;font-weight:600;display:flex;gap:8px}
.bn-after{max-width:62ch;margin:44px 0 0;font-size:1.1rem;line-height:1.7}
.bn-eq{margin-top:30px;display:flex;flex-wrap:wrap;gap:16px}
.bn-eq p{margin:0;flex:1 1 260px;font-family:var(--hand);font-size:1.3rem;color:var(--navy);background:#F3F8FB;border:2px dashed #9FD0DF;border-radius:10px;padding:16px 20px;transform:rotate(-1deg)}
.bn-eq p:nth-child(2){transform:rotate(1deg)}
.bn-eq b{color:var(--berry);font-family:var(--ui)}
@media (max-width:1000px){.bn-els{grid-template-columns:1fr 1fr}.bn-ind{grid-template-columns:1fr 1fr}.bn-ind article,.bn-ind article:nth-child(4){grid-column:auto}}
@media (max-width:760px){.bn-open-grid,.bn-two,.bn-why{grid-template-columns:1fr}.bn-man{position:static;max-width:120px}.bn-els,.bn-ind{grid-template-columns:1fr}}

.bn-why{grid-template-columns:280px 1fr}
.bn-man{transform:rotate(-2deg);background:#fff;padding:10px}
.bn-man img{mix-blend-mode:normal}
@media (max-width:760px){.bn-why{grid-template-columns:1fr}.bn-man{max-width:220px}}
html,body{overflow-x:clip}

/* 2.12.1 bigger logo */
.masthead .bar{min-height:100px}
.masthead .brand img{width:128px}
.sklogo{width:170px}
@media(max-width:960px){.masthead .bar{min-height:84px}.masthead .brand img{width:104px}.mnav{max-height:calc(100vh - 84px)}}
/* results page */
.rs-group{margin-top:64px}
.rs-group:first-child{margin-top:0}
.rs-group>h3{font-size:clamp(1.6rem,2.8vw,2.1rem);margin:0 0 6px}
.rs-group>.rs-sub{color:var(--muted);margin:0 0 26px;max-width:60ch}
.rs-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.rs-card{background:#fff;border:1px solid #D6E4EE;border-radius:12px;padding:26px 24px;display:flex;flex-direction:column}
.rs-num{font-family:var(--head);font-weight:800;color:var(--navy);font-size:clamp(2.4rem,4vw,3.2rem);line-height:1;letter-spacing:-.02em}
.rs-num .ww-mark{padding:0 .08em}
.rs-what{font-family:var(--ui);font-weight:700;color:var(--navy);margin:12px 0 4px;font-size:1.05rem}
.rs-who{font-family:var(--hand);color:var(--berry);font-size:1.1rem;margin:0 0 10px}
.rs-card p.rs-story{margin:0;color:#3B4049;line-height:1.6;font-size:.98rem}
.rs-card .ww-more{margin-top:auto;padding-top:14px}
@media(max-width:1000px){.rs-cards{grid-template-columns:1fr 1fr}}@media(max-width:620px){.rs-cards{grid-template-columns:1fr}}
.res-more{display:inline-block;margin-top:34px;font-family:var(--hand);font-size:1.25rem;color:#fff!important}
.rs-group{display:grid;grid-template-columns:260px 1fr;gap:40px;align-items:start;padding-top:40px;border-top:1px solid var(--rule);margin-top:40px}
.rs-group:first-child{border-top:0;padding-top:0;margin-top:0}
.rs-label{position:sticky;top:120px}
.rs-label h3{font-size:clamp(1.6rem,2.6vw,2rem);margin:0 0 8px}
.rs-label .rs-sub{margin:0}
@media(max-width:900px){.rs-group{grid-template-columns:1fr;gap:18px}.rs-label{position:static}}

/* about: what it adds up to */
.ab-adds{text-align:center}
.ab-adds-head{font-size:clamp(1.9rem,3.6vw,2.9rem)!important;line-height:1.2;margin:4px auto 18px;max-width:22em;color:#fff}
.ab-adds-head span{color:#BFFCFF;font-style:italic}
.ab-adds-lead{max-width:40em;margin:0 auto 40px;font-size:1.15rem;line-height:1.7;color:#E6F3FB}
.ab-pillars{list-style:none;margin:0 auto 48px;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:22px;max-width:1000px}
.ab-pillars li{background:#fff;border:3px solid #BFFCFF;border-radius:12px;padding:24px 22px;box-shadow:0 10px 26px rgba(8,30,80,.25)}
.ab-pillars b{display:block;font-family:var(--head);font-size:1.7rem;color:var(--navy);margin-bottom:6px}
.ab-pillars span{color:#3B4049;line-height:1.55}
.ab-eq{max-width:900px;margin:0 auto;display:flex;flex-direction:column;gap:14px}
.ab-eq>div{display:flex;align-items:center;justify-content:center;gap:18px;flex-wrap:wrap;font-family:var(--hand);font-size:clamp(1.25rem,2.2vw,1.7rem);color:#E6F3FB}
.ab-eq-op{font-family:var(--ui);font-weight:800;color:#BFFCFF;font-size:1.6em;line-height:1}
.ab-eq-b{font-family:var(--head);font-style:italic;font-weight:700;color:#fff;font-size:1.15em}
.ab-eq-w{margin-top:14px;padding-top:22px;border-top:2px dashed rgba(191,252,255,.5)}
.ab-eq-w .ab-eq-b{background:linear-gradient(transparent 58%,rgba(191,252,255,.35) 58%);padding:0 .15em}
@media(max-width:760px){.ab-pillars{grid-template-columns:1fr}.ab-eq>div{flex-direction:column;gap:4px}}

/* paid: signals around one person */
.sig{position:relative;max-width:480px;aspect-ratio:1;margin:0 auto;border-radius:50%;background:radial-gradient(circle,#fff 0 30%,transparent 30.5%),repeating-radial-gradient(circle,transparent 0 46px,rgba(58,168,228,.28) 47px,transparent 49px)}
.sig-who{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:38%;aspect-ratio:1;border-radius:50%;border:3px solid var(--navy);background:#fff;display:grid;place-items:center;text-align:center;font-family:var(--head);font-weight:800;color:var(--navy);font-size:1.25rem;line-height:1.15;box-shadow:0 10px 26px rgba(19,48,110,.12)}
.sig-t{position:absolute;transform:translate(-50%,-50%) rotate(var(--r,0deg));font-family:var(--hand);font-size:1.2rem;color:var(--navy);background:#BFFCFF;border:1.5px solid #3AA8E4;border-radius:999px;padding:4px 14px;white-space:nowrap;box-shadow:0 4px 10px rgba(19,48,110,.08)}
.sig-t.s1{left:50%;top:7%;--r:-2deg}.sig-t.s2{left:86%;top:22%;--r:3deg}.sig-t.s3{left:93%;top:56%;--r:-3deg}.sig-t.s4{left:74%;top:88%;--r:2deg}.sig-t.s5{left:26%;top:88%;--r:-2deg}.sig-t.s6{left:8%;top:56%;--r:3deg}.sig-t.s7{left:14%;top:22%;--r:-3deg}
@media(max-width:520px){.sig-t{font-size:.95rem;padding:3px 10px}.sig-who{font-size:1rem}}